Industry Analysis Report

Water Damage Restoration • Lansing Michigan

Total Businesses

24 analyzed in detail

Categories

24 different business types

Services

987 unique service offerings

Top Service

70.8% Water damage-related...

Avg Rating

4.8 ★ average

Total Reviews

3,649 across all businesses
Top 10 Most Common Services
#1
Water damage-related cleanup & repair
17 businesses (70.8%)
#2
Fire damage cleanup & repair
14 businesses (58.3%)
#3
Water damage-related mold removal
14 businesses (58.3%)
#4
Sewage cleanup
12 businesses (50.0%)
#5
Mold inspection
11 businesses (45.8%)
#6
Water removal
8 businesses (33.3%)
#7
Fire Damage Restoration
8 businesses (33.3%)
#8
Water Extraction
8 businesses (33.3%)
#9
Flood cleanup
8 businesses (33.3%)
#10
Mold Remediation
8 businesses (33.3%)
Industry Insights & Competitive Analysis
Quick Snap Report
Get Quick Snap $27

For just $27, get a quick analysis comparing your Google Business Profile services with your website to see if they're aligned correctly. Perfect for testing before investing in larger reports. Usually delivered within a few hours, but always less than 24 hours in your email.

Website Guru Report
Get Website Guru Report

If you want to know what your competitors are doing with their website only, this will give you all of what your competitors are doing with their websites and provide a solution that you can add to your website to build up the things you are missing very quickly without rebuilding your website or paying a monthly cost for SEO.

LPRAudit.com Report
Get LPR Audit Report

Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the water damage restoration industry in Lansing Michigan. With 987 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 987 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
UCF Restoration Open Website Open GBP 24 5 ★ 1 59 0.0% 2 5
Camelot Emergency Water Removal Open Website Open GBP 306 4.9 ★ 3 54 14.8% 3 6
M&M Restoration Open Website Open GBP 23 5 ★ 1 12 0.0% 3 5
Paul Davis Restoration of Mid-Michigan Open Website Open GBP 193 4.7 ★ 3 36 13.9% 0 0
McCardel Restoration, LLC Open Website Open GBP 94 4.3 ★ 3 77 61.0% 1 2
911 Restoration of Lansing Open Website Open GBP 5 3.6 ★ 5 91 48.4% 2 4
SERVPRO of East Lansing / Haslett Open Website Open GBP 72 4.7 ★ 9 209 100.0% 2 5
Restoration 1 of East Lansing Open Website Open GBP 34 5 ★ 5 56 0.0% 2 3
All the Things Michigan Open Website Open GBP 57 5 ★ 6 22 9.1% 0 0
Premier Restoration and Cleaning Services LLC Open Website Open GBP 26 4.7 ★ 2 12 0.0% 3 5
Coastal Renew, Inc Open Website Open GBP 47 4.9 ★ 3 88 0.0% 3 5
Modernistic Open Website Open GBP 904 4.7 ★ 8 130 99.2% 0 4
RP of Mid-MI Open Website Open GBP 11 4.8 ★ 1 56 0.0% 0 0
Michigan Clean Air Solutions LLC Open Website Open GBP 45 5 ★ 4 6 0.0% 1 2
616 Restore, Inc. Open Website Open GBP 58 4.2 ★ 4 28 0.0% 0 0
Your Home Solution Experts Open Website Open GBP 490 4.9 ★ 1 25 0.0% 2 6
Sunrise Cleaning & Construction Services Open Website Open GBP 47 4 ★ 2 7 0.0% 2 6
Mid-Michigan Mold Solutions No Website Open GBP 13 4.8 ★ 1 16 0.0% 1 4
Magna Dry Open Website Open GBP 7 5 ★ 2 88 0.0% 3 6
Riverside Restoration Open Website Open GBP 202 5 ★ 1 53 0.0% 0 0
1-800 Water Damage of Southeast Michigan Open Website Open GBP 354 5 ★ 3 145 2.8% 0 0
Restoration 1 of Grand Rapids Open Website Open GBP 205 4.9 ★ 4 113 15.9% 0 0
SERVPRO of NE Grand Rapids and SERVPRO of Ionia & Montcalm Counties Open Website Open GBP 247 4.9 ★ 9 209 100.0% 0 0
Restoration 1 of Ann Arbor Open Website Open GBP 185 5 ★ 5 39 41.0% 0 0

🔓 Learn More at LPRAudit.com

Get the data for your company with the Full LPRAudit.com Report and tools, the Website Guru Report, or the basic Comparing your services on your Google Business with your Website only in our Quick Snapshot report.

Learn More →