Industry Analysis Report

Dental Clinic • Lansing Michigan

Total Businesses

25 analyzed in detail

Categories

15 different business types

Services

222 unique service offerings

Top Service

44.0% Teeth whitening

Avg Rating

4.7 ★ average

Total Reviews

12,068 across all businesses
Top 10 Most Common Services
#1
Teeth whitening
11 businesses (44.0%)
#2
Porcelain Veneers
6 businesses (24.0%)
#3
Dentures
6 businesses (24.0%)
#4
Dental Implants
6 businesses (24.0%)
#5
Oral Surgery
4 businesses (16.0%)
#6
Veneers
4 businesses (16.0%)
#7
Fluoride Treatment
4 businesses (16.0%)
#8
Bonding
4 businesses (16.0%)
#9
Dental Crowns
4 businesses (16.0%)
#10
Dental Sealants
3 businesses (12.0%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 25 businesses reveals critical competitive intelligence for the dental clinic industry in Lansing Michigan. With 222 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 222 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Healthy Smiles Dental Care of Lansing Open Website Open GBP 611 4.4 ★ 6 0 0% 13 19
East Lansing Dental Open Website Open GBP 434 4.8 ★ 1 23 0.0% 14 20
Priority Emergency Dental Care Open Website Open GBP 12 5 ★ 1 0 0% 10 23
Campus Dental Care Open Website Open GBP 253 4.8 ★ 2 0 0% 10 18
Destiny Dental - Lansing MI Open Website Open GBP 270 2.8 ★ 2 3 0.0% 5 12
Priority Emergency Dental Care No Website Open GBP 1 5 ★ 1 0 0% 10 23
Dental Dreams - Lansing Open Website Open GBP 1068 3.8 ★ 2 0 0% 4 10
Top Emergency Dental Care No Website Open GBP 1 5 ★ 1 0 0% 7 15
Evergreen Dental Center Open Website Open GBP 278 4.9 ★ 1 0 0% 11 20
Painless Dentistry - Lansing Open Website Open GBP 1493 4.4 ★ 5 3 0.0% 11 23
Lansing Dental Associates No Website Open GBP 14 4.1 ★ 1 5 0.0% 15 21
Downtown Dental Studio, PLLC Open Website Open GBP 265 4.9 ★ 6 15 100.0% 11 23
Lansing Elite Dental Open Website Open GBP 1013 4.6 ★ 1 57 100.0% 5 9
Day Family Dental Open Website Open GBP 425 5 ★ 5 28 0.0% 6 13
Cavanaugh Dental Open Website Open GBP 934 4.8 ★ 1 1 0.0% 9 18
East Lansing Smiles (East Lansing Modern Dental) Open Website Open GBP 443 4.3 ★ 9 41 24.4% 9 15
Trillium Dental Open Website Open GBP 150 4.9 ★ 3 34 0.0% 11 15
Schaefer Dental Group Open Website Open GBP 2128 4.9 ★ 8 11 100.0% 5 9
Oakhill Dental Associates Open Website Open GBP 340 5 ★ 6 3 0.0% 11 16
Derksen Dentistry Open Website Open GBP 850 4.9 ★ 4 19 94.7% 11 16
ClearChoice Dental Implant Center Open Website Open GBP 18 4.6 ★ 2 0 0% 10 15
ClearChoice Dental Implant Center Open Website Open GBP 18 4.6 ★ 2 0 0% 10 15
Beyond Dental Open Website Open GBP 104 5 ★ 5 31 100.0% 6 13
AZ Dental of Waverly Open Website Open GBP 322 4.9 ★ 9 9 66.7% 5 8
Affordable Dentures & Implants Open Website Open GBP 623 4.9 ★ 5 20 100.0% 3 3

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