Industry Analysis Report

Beauty Salon • Kansas City Missouri

Generated on May 06, 2026

Total Businesses

23 analyzed in detail

Categories

25 different business types

Services

1017 unique service offerings

Top Service

87.0% Haircut

Avg Rating

4.8 ★ average

Total Reviews

6,960 across all businesses
Top 10 Most Common Services
#1
Haircut
20 businesses (87.0%)
#2
Hairstyling
20 businesses (87.0%)
#3
Balayage
16 businesses (69.6%)
#4
Hair extensions
15 businesses (65.2%)
#5
Blowouts
13 businesses (56.5%)
#6
Massage
11 businesses (47.8%)
#7
Hair coloring
10 businesses (43.5%)
#8
Shampoo & conditioning
9 businesses (39.1%)
#9
Manicure
8 businesses (34.8%)
#10
Pedicure
8 businesses (34.8%)
Industry Insights & Competitive Analysis
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the beauty salon industry in Kansas City Missouri. With 1017 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 1017 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Pretty Co. Open Website Open GBP 76 4.8 ★ 1 45 0.0% 0 0
FACE FOUNDRIÉ - Kansas City Open Website Open GBP 325 5 ★ 1 25 48.0% 11 17
The Glam Room KC Open Website Open GBP 1177 4.8 ★ 5 361 2.2% 7 15
Beauty Culture Open Website Open GBP 111 4.9 ★ 2 14 0.0% 13 15
Head Case Hair Studio and Spa KC Open Website Open GBP 235 4.9 ★ 8 84 36.9% 5 15
Essence Beauty Lounge KC Open Website Open GBP 51 4.9 ★ 7 39 0.0% 1 2
The Salon KC Open Website Open GBP 273 4.7 ★ 4 53 0.0% 11 17
Antidote Salon & Beauty Bar Open Website Open GBP 215 4.6 ★ 5 128 0.0% 13 17
Salon Oasis & Day Spa Open Website Open GBP 858 4.9 ★ 8 150 95.3% 0 0
Grow Salon & Spa Open Website Open GBP 176 4.9 ★ 9 117 0.0% 9 11
Salon On Grand Open Website Open GBP 81 4.8 ★ 1 32 0.0% 10 15
Skyline Downtown Salon Open Website Open GBP 439 4.8 ★ 1 13 100.0% 12 15
Salon Inspire Open Website Open GBP 985 4.8 ★ 8 85 0.0% 1 2
Salon Halo Open Website Open GBP 495 4.8 ★ 2 59 10.2% 5 15
Hair Open Website Open GBP 276 4.8 ★ 2 35 0.0% 13 17
Salon Sophia No Website Open GBP 111 4.8 ★ 1 13 0.0% 10 17
Sonrisa Salon and Day Spa Open Website Open GBP 278 4.8 ★ 7 17 0.0% 0 2
The Organic Salon Kansas City Open Website Open GBP 98 4.9 ★ 1 33 0.0% 12 17
Cheveux KC Open Website Open GBP 93 4.9 ★ 1 57 0.0% 2 11
New Creations Salon Open Website Open GBP 234 4.8 ★ 2 12 0.0% 12 17
Göt Hair Midtown Open Website Open GBP 223 4.8 ★ 3 44 0.0% 13 17
Plush Life Beauty Lounge Open Website Open GBP 75 4.9 ★ 7 24 0.0% 13 17
Plush Life Beauty Lounge Open Website Open GBP 75 4.9 ★ 7 24 0.0% 13 17

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