Industry Analysis Report

Beauty Salon • Joplin Missouri

Total Businesses

25 analyzed in detail

Categories

31 different business types

Services

421 unique service offerings

Top Service

48.0% Haircut

Avg Rating

4.7 ★ average

Total Reviews

3,351 across all businesses
Top 10 Most Common Services
#1
Haircut
12 businesses (48.0%)
#2
Hairstyling
11 businesses (44.0%)
#3
Hair coloring
10 businesses (40.0%)
#4
Balayage
9 businesses (36.0%)
#5
Manicure
7 businesses (28.0%)
#6
Perms
7 businesses (28.0%)
#7
Curly hair
6 businesses (24.0%)
#8
Hair highlighting
6 businesses (24.0%)
#9
Microblading
6 businesses (24.0%)
#10
Waxing
6 businesses (24.0%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 25 businesses reveals critical competitive intelligence for the beauty salon industry in Joplin Missouri. With 421 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 421 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Salon 529 and Day Spa Open Website Open GBP 389 4.6 ★ 4 68 36.8% 19 24
Dr Flys Salon Open Website Open GBP 627 4.7 ★ 9 113 1.8% 18 21
Oasis Salon & Day Spa Open Website Open GBP 852 4.7 ★ 10 95 11.6% 19 23
Urban Escape Salon Open Website Open GBP 41 4.7 ★ 10 0 0% 20 24
Boomerangs Beauty Bar LLC Open Website Open GBP 72 4.9 ★ 3 22 40.9% 13 23
Styles Hair Salon and Day Spa of Joplin Open Website Open GBP 98 4.6 ★ 6 37 0.0% 19 23
Coyote Salon No Website Open GBP 41 4.9 ★ 2 0 0% 2 18
The One Salon No Website Open GBP 54 4.8 ★ 1 0 0% 20 24
Bliss Salon No Website Open GBP 29 4.7 ★ 1 2 0.0% 20 24
The Brush and Blade Open Website Open GBP 169 4.5 ★ 3 5 0.0% 20 24
Wanderlust Hair Art Studio Open Website Open GBP 74 4.7 ★ 1 3 0.0% 2 17
Plush Spa Open Website Open GBP 263 5 ★ 4 55 5.5% 20 23
Salon Brands Open Website Open GBP 119 4.5 ★ 3 23 0.0% 19 21
Glamor Worx Salon No Website Open GBP 28 4.5 ★ 2 0 0% 20 24
Femme Sala Hair Salon No Website Open GBP 26 4.6 ★ 1 0 0% 18 21
After Hours Beauty Salon No Website Open GBP 18 4.9 ★ 1 0 0% 15 24
Indie Salon No Website Open GBP 42 4.7 ★ 1 8 0.0% 20 21
Crush Salon Open Website Open GBP 46 4.9 ★ 1 0 0% 20 21
C&K Salons No Website Open GBP 31 4.7 ★ 2 0 0% 20 24
Beauty by Anna No Website Open GBP 19 4.9 ★ 1 10 0.0% 2 18
Beauty by Anna No Website Open GBP 19 4.9 ★ 1 10 0.0% 2 18
SALON CENTRAL No Website Open GBP 18 4.3 ★ 4 19 5.3% 20 24
New Dimensions School of Hair Design Open Website Open GBP 159 4.6 ★ 10 107 0.0% 19 24
Alluring Soul Open Website Open GBP 104 5 ★ 7 38 0.0% 19 24
Bella Dona Salon No Website Open GBP 13 4.7 ★ 1 0 0% 20 24

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