Industry Analysis Report

Mortgage Broker • Loveland Colorado

Generated on May 08, 2026

Total Businesses

23 analyzed in detail

Categories

6 different business types

Services

208 unique service offerings

Top Service

39.1% Mortgage loan applic...

Avg Rating

4.9 ★ average

Total Reviews

796 across all businesses
Top 10 Most Common Services
#1
Mortgage loan application assistance
9 businesses (39.1%)
#2
Mortgage loan shopping assistance
9 businesses (39.1%)
#3
Mortgage rate shopping assistance
9 businesses (39.1%)
#4
Mortgage refinancing assistance
9 businesses (39.1%)
#5
Home purchasing assistance
8 businesses (34.8%)
#6
Reverse mortgage loan assistance
5 businesses (21.7%)
#7
Loan Programs
5 businesses (21.7%)
#8
Mortgage Loan Process
3 businesses (13.0%)
#9
Mortgage Solutions
3 businesses (13.0%)
#10
New Mortgage
3 businesses (13.0%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the mortgage broker industry in Loveland Colorado. With 208 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 208 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
The Billy Campbell Team Open Website Open GBP 74 4.9 ★ 1 0 0% 13 15
LoanFIT, LLC Open Website Open GBP 66 5 ★ 2 31 0.0% 13 16
Group Mortgage, LLC Open Website Open GBP 43 5 ★ 2 0 0% 5 5
Dominick Romig at Fairway Independent Mortgage Corporation Open Website Open GBP 82 5 ★ 1 0 0% 13 14
KerryAnn Buckley MBA, Mortgage Loan Officer Open Website Open GBP 22 5 ★ 1 16 0.0% 4 12
Ryan Lendrum - CrossCountry Mortgage, LLC Open Website Open GBP 76 4.9 ★ 1 0 0% 13 14
Alibel Mortgage Open Website Open GBP 20 4.6 ★ 1 46 0.0% 4 5
Kenny Bunch | Loan Officer Fairway Independent Mortgage Corporation - 1179967 nmls Open Website Open GBP 61 5 ★ 2 0 0% 13 16
Simply Mortgage Open Website Open GBP 7 5 ★ 1 43 0.0% 13 16
Conor Bodaken, Aslan Home Lending Corporation Open Website Open GBP 69 5 ★ 1 23 0.0% 13 16
Shelby Wardlaw at CrossCountry Mortgage Open Website Open GBP 38 4.9 ★ 1 0 0% 13 14
Josh Lostroh, Mortgage Loan Officer NMLS #1109708 Open Website Open GBP 24 5 ★ 1 7 0.0% 13 16
Jan Jordan - Reverse Mortgage Specialist Open Website Open GBP 13 5 ★ 3 16 0.0% 13 16
Edge Mortgage, Inc. Open Website Open GBP 83 5 ★ 1 39 0.0% 0 0
Amy Roe - Bank of Colorado Mortgage Open Website Open GBP 61 5 ★ 1 0 0% 13 14
Cliff Mortgages / C2 Financial / Colorado Mortgage Broker Open Website Open GBP 3 5 ★ 1 56 0.0% 5 5
Noco Mortgage, LLC Open Website Open GBP 4 5 ★ 1 12 0.0% 5 19
Lauren Juhl at CrossCountry Mortgage Open Website Open GBP 23 5 ★ 1 0 0% 13 14
Tammy Kauffman - Home Mortgage Advisors Open Website Open GBP 1 5 ★ 2 1 0.0% 5 11
Nichole Crisanti at CrossCountry Mortgage, LLC Open Website Open GBP 16 5 ★ 1 0 0% 13 14
Motto Mortgage Legacy Group Open Website Open GBP 2 5 ★ 2 0 0% 1 1
Motto Mortgage Legacy Group Open Website Open GBP 2 5 ★ 2 0 0% 1 1
CrossCountry Mortgage, LLC Open Website Open GBP 6 4.3 ★ 1 0 0% 13 14

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