Industry Analysis Report

Mortgage Broker • Chandler Arizona

Total Businesses

23 analyzed in detail

Categories

7 different business types

Services

379 unique service offerings

Top Service

65.2% Mortgage refinancing...

Avg Rating

5.0 ★ average

Total Reviews

11,316 across all businesses
Top 10 Most Common Services
#1
Mortgage refinancing assistance
15 businesses (65.2%)
#2
Mortgage loan application assistance
12 businesses (52.2%)
#3
Mortgage rate shopping assistance
12 businesses (52.2%)
#4
Home purchasing assistance
11 businesses (47.8%)
#5
Mortgage loan shopping assistance
11 businesses (47.8%)
#6
Loan Programs
7 businesses (30.4%)
#7
Reverse mortgage loan assistance
6 businesses (26.1%)
#8
Adjustable Rate Mortgages
5 businesses (21.7%)
#9
Home Loans
5 businesses (21.7%)
#10
Property closing assistance
5 businesses (21.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the mortgage broker industry in Chandler Arizona. With 379 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 379 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Interstate Mortgage Service, Inc. Open Website Open GBP 11 5 ★ 1 47 8.5% 0 0
Barrett Financial Group, L.L.C. Open Website Open GBP 4671 4.9 ★ 1 61 0.0% 10 15
Guild Mortgage Company Open Website Open GBP 396 4.9 ★ 2 7 0.0% 2 7
Sal Bossio - Arizona Mortgage Broker - Barrett Financial Group, LLC Open Website Open GBP 69 5 ★ 3 12 83.3% 10 15
Ramon Francis, #RamonLoans Open Website Open GBP 156 5 ★ 2 31 0.0% 10 15
X2 Mortgage Open Website Open GBP 167 5 ★ 1 19 0.0% 1 8
Chandler Mortgage LLC Open Website Open GBP 35 5 ★ 1 42 0.0% 2 8
Geneva Financial Home Loans Open Website Open GBP 3699 5 ★ 2 3 0.0% 5 20
Fairway Independent Mortgage Corp. - FairwayArizona No Website Open GBP 317 4.9 ★ 2 0 0% 5 20
Jeremy Boillot - Mortgage Loan Officer - Barrett Financial Group, LLC Open Website Open GBP 136 5 ★ 2 53 100.0% 10 15
Jay Erickson - MyCityLender - Powered by Barrett Financial Group Open Website Open GBP 47 5 ★ 4 44 0.0% 13 15
Luke Harding - X2 Mortgage Open Website Open GBP 72 5 ★ 1 14 100.0% 1 8
Chase Tomney Loan Officer Open Website Open GBP 50 5 ★ 1 5 0.0% 10 15
Dana Cridlebaugh | Mortgage Loan Officer NMLS 998795 Open Website Open GBP 89 5 ★ 1 4 0.0% 10 15
Epic Mortgage LLC - Joe Smith Open Website Open GBP 70 5 ★ 1 59 0.0% 10 15
Pilot Mortgage LLC Open Website Open GBP 16 4.8 ★ 2 86 0.0% 12 16
Neighborhood Loans West - Branch NMLS: 2116918 Open Website Open GBP 244 5 ★ 1 0 0% 5 20
PrimeLending, A PlainsCapital Company - Chandler Open Website Open GBP 196 5 ★ 2 12 0.0% 1 15
NEXA Mortgage Corporate Open Website Open GBP 643 4.5 ★ 1 6 0.0% 3 8
Matthew Goldberg - Licensed Mortgage Loan Officer Open Website Open GBP 115 5 ★ 1 0 0% 10 15
Shane Barker Mortgage Broker - Barrett Financial Open Website Open GBP 40 5 ★ 2 18 33.3% 10 15
Arizona Home Loan Open Website Open GBP 32 5 ★ 2 1 0.0% 0 0
Rezamp Lending Open Website Open GBP 45 4.9 ★ 4 32 0.0% 4 20

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