Industry Analysis Report

Beauty Salon • Raleigh North Carolina

Total Businesses

24 analyzed in detail

Categories

20 different business types

Services

781 unique service offerings

Top Service

87.5% Hairstyling

Avg Rating

4.8 ★ average

Total Reviews

9,274 across all businesses
Top 10 Most Common Services
#1
Hairstyling
21 businesses (87.5%)
#2
Haircut
19 businesses (79.2%)
#3
Balayage
17 businesses (70.8%)
#4
Hair coloring
16 businesses (66.7%)
#5
Blowouts
14 businesses (58.3%)
#6
Hair highlighting
13 businesses (54.2%)
#7
Hair extensions
13 businesses (54.2%)
#8
Blowdry
11 businesses (45.8%)
#9
Hair hydration treatments
11 businesses (45.8%)
#10
Gloss or Glaze
11 businesses (45.8%)
Industry Insights & Competitive Analysis
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the beauty salon industry in Raleigh North Carolina. With 781 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 781 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Salon Povera Open Website Open GBP 229 4.9 ★ 1 171 5.8% 0 0
Altered Aesthetics Cosmetic Tattoo & Beauty Studio Open Website Open GBP 453 5 ★ 6 63 15.9% 7 13
The Junction Salon and Bar Open Website Open GBP 1035 4.7 ★ 5 104 5.8% 7 7
Dazzle Salon & spa No Website Open GBP 110 4.9 ★ 5 4 0.0% 6 14
Village Salon & Dry Bar Open Website Open GBP 621 4.9 ★ 1 56 0.0% 7 9
Modish Beauty Salon & Spa Open Website Open GBP 102 4.6 ★ 8 115 0.0% 4 10
Alter EGO Salon Open Website Open GBP 1070 4.8 ★ 10 60 0.0% 6 7
Samuel Cole Salon Open Website Open GBP 969 4.9 ★ 2 110 0.0% 8 11
Moxie Salon and Beauty Bar - Raleigh Open Website Open GBP 112 4.8 ★ 1 23 0.0% 5 8
Douglas Carroll Salon, Spa and Boutique Open Website Open GBP 1185 4.9 ★ 6 61 0.0% 8 13
Menagerie Style House Open Website Open GBP 303 4.9 ★ 3 90 0.0% 6 12
Reverie Hair Co. Open Website Open GBP 441 4.9 ★ 1 53 3.8% 5 10
Sweet T Salon Open Website Open GBP 277 4.8 ★ 3 71 0.0% 6 9
The Legacy Salon Open Website Open GBP 112 4.9 ★ 4 49 2.0% 9 12
LUX Salon - Lafayette Village Open Website Open GBP 221 4.8 ★ 2 33 0.0% 6 13
Salon La Vie Raleigh Open Website Open GBP 164 4.8 ★ 1 0 0% 7 9
Salon 21 Open Website Open GBP 99 4.9 ★ 3 25 0.0% 1 12
Mane Salon Open Website Open GBP 515 4.9 ★ 1 26 0.0% 7 7
The Hightide Salon and Suites Open Website Open GBP 127 4.9 ★ 2 27 0.0% 7 7
Lux Salon - Towne North Open Website Open GBP 255 4.6 ★ 3 51 0.0% 4 9
Sky Parlor Salon Open Website Open GBP 494 4.8 ★ 5 23 4.3% 7 12
Larkspur Salon Spa Open Website Open GBP 134 4.7 ★ 6 4 0.0% 1 2
Larkspur Salon Spa Open Website Open GBP 134 4.7 ★ 6 4 0.0% 1 2
Capriccio Salon Open Website Open GBP 112 4.5 ★ 2 16 0.0% 3 8

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