Industry Analysis Report

Roofing contractor • Madison Wisconsin

Total Businesses

22 analyzed in detail

Categories

15 different business types

Services

820 unique service offerings

Top Service

77.3% Roof inspection

Avg Rating

4.9 ★ average

Total Reviews

4,793 across all businesses
Top 10 Most Common Services
#1
Roof inspection
17 businesses (77.3%)
#2
Roof installation
17 businesses (77.3%)
#3
Roof repair
17 businesses (77.3%)
#4
Roof repair for storm & wind damage
15 businesses (68.2%)
#5
Roof damage repair
14 businesses (63.6%)
#6
Gutter installation
12 businesses (54.5%)
#7
Skylight repair
12 businesses (54.5%)
#8
Skylight installation
11 businesses (50.0%)
#9
Gutter repairs
10 businesses (45.5%)
#10
Commercial Roofing
9 businesses (40.9%)
Industry Insights & Competitive Analysis
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Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the roofing contractor industry in Madison Wisconsin. With 820 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 820 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
A-Team Construction Open Website Open GBP 103 4.8 ★ 2 14 0.0% 5 13
The Gardner Company Open Website Open GBP 87 4.6 ★ 4 45 0.0% 0 0
Ridge Top Exteriors Open Website Open GBP 1201 4.8 ★ 4 45 71.1% 2 6
Infinity Exteriors Open Website Open GBP 362 4.9 ★ 4 127 19.7% 7 13
NextGen Exteriors Madison LLC Open Website Open GBP 37 5 ★ 1 33 0.0% 3 17
Weather Tight Roofing Open Website Open GBP 45 4.9 ★ 5 56 0.0% 2 12
All-State Roofing Open Website Open GBP 75 5 ★ 4 45 0.0% 2 7
Isthmus Roofing Open Website Open GBP 195 5 ★ 1 68 36.8% 1 4
Storm Guard Roofing of Madison Open Website Open GBP 502 4.9 ★ 7 102 22.5% 7 13
Smith Roofing and Exteriors - Madison Area Open Website Open GBP 19 5 ★ 1 12 0.0% 7 13
Paramount Roofing and Siding, LLC Open Website Open GBP 62 4.7 ★ 6 51 29.4% 7 10
Storm Guard Roofing of Madison Open Website Open GBP 106 4.9 ★ 4 91 79.1% 7 13
Heins Contracting Open Website Open GBP 355 4.8 ★ 5 97 85.6% 8 13
Elite Roofing Pros LLC Open Website Open GBP 43 5 ★ 1 30 0.0% 1 6
J & V Roofing LLC Open Website Open GBP 78 4.8 ★ 6 77 0.0% 4 13
The Exteriors Company Open Website Open GBP 190 4.9 ★ 4 65 0.0% 7 14
Brookens Construction Open Website Open GBP 1020 4.9 ★ 1 57 0.0% 0 2
RGA Roofing Company Open Website Open GBP 19 5 ★ 1 23 100.0% 3 14
BROTHERS ROOFING LLC Open Website Open GBP 57 4.8 ★ 1 17 0.0% 9 12
Modern Exterior Roofing Open Website Open GBP 89 5 ★ 1 7 0.0% 4 11
Standard Roofing & Restoration Open Website Open GBP 33 5 ★ 3 82 7.3% 1 8
Legacy Exteriors Open Website Open GBP 115 4.6 ★ 7 102 0.0% 7 13

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