Industry Analysis Report

Beauty Salon • Vancouver Washington

Total Businesses

22 analyzed in detail

Categories

17 different business types

Services

744 unique service offerings

Top Service

86.4% Hairstyling

Avg Rating

4.7 ★ average

Total Reviews

4,563 across all businesses
Top 10 Most Common Services
#1
Hairstyling
19 businesses (86.4%)
#2
Haircut
17 businesses (77.3%)
#3
Hair coloring
12 businesses (54.5%)
#4
Hair extensions
12 businesses (54.5%)
#5
Balayage
12 businesses (54.5%)
#6
Hair highlighting
11 businesses (50.0%)
#7
Blowouts
8 businesses (36.4%)
#8
Body waxing
7 businesses (31.8%)
#9
Pedicure
7 businesses (31.8%)
#10
Hair Extensions
7 businesses (31.8%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the beauty salon industry in Vancouver Washington. With 744 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 744 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Vata Salon & Spa Aveda Open Website Open GBP 178 4.5 ★ 9 122 0.0% 7 10
The Collective Studio and Suites (Formally Spoiled Spa and Salon) Open Website Open GBP 306 4.3 ★ 6 125 0.0% 5 11
The Collective Studio and Suites (Formally Spoiled Spa and Salon) Open Website Open GBP 306 4.3 ★ 6 125 0.0% 5 11
Utopia Salon Open Website Open GBP 690 4.8 ★ 1 44 0.0% 5 13
22 Changes Salon & Spa Open Website Open GBP 505 4.7 ★ 5 49 16.3% 5 13
Urban Beauty Open Website Open GBP 61 4.9 ★ 1 4 0.0% 4 11
Bee Sam Beauty™ Hair Salon Open Website Open GBP 242 5 ★ 4 159 70.4% 9 15
Majestic Elegance Salon Open Website Open GBP 277 4.8 ★ 5 96 4.2% 3 11
Mid City Beauty Salon No Website Open GBP 88 4.6 ★ 2 7 0.0% 9 15
Urban Glow Salon | Hair Salon Vancouver WA Open Website Open GBP 71 4.4 ★ 1 147 9.5% 7 10
Salon Grace Open Website Open GBP 174 4.6 ★ 2 30 0.0% 4 5
Spoiled Salon Open Website Open GBP 185 4.7 ★ 5 49 0.0% 7 14
The Red Chair Salon & Spa - Open Website Open GBP 274 4.6 ★ 5 52 0.0% 6 9
Siren Salon + Lifestyle Boutique Open Website Open GBP 134 4.7 ★ 1 0 0% 7 10
Studio 192 Open Website Open GBP 223 4.8 ★ 3 39 0.0% 4 6
Salon Moxie Open Website Open GBP 50 4.7 ★ 1 30 6.7% 10 11
Serendipity Spa Salon Open Website Open GBP 71 4.9 ★ 2 7 0.0% 6 9
Luxury Beauty Lounge Open Website Open GBP 50 4.9 ★ 1 30 0.0% 7 10
Bombshell Beauty Bar Open Website Open GBP 38 4.9 ★ 1 6 0.0% 5 11
The Beauty Box Salon and Spa Open Website Open GBP 64 4.7 ★ 1 12 0.0% 7 12
Le's Hair Salon Open Website Open GBP 307 4.3 ★ 2 2 0.0% 4 7
Allure Salon & Spa Open Website Open GBP 269 4.6 ★ 9 43 0.0% 4 6

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