Industry Analysis Report

Beauty Salon • Spokane Washington

Total Businesses

23 analyzed in detail

Categories

26 different business types

Services

668 unique service offerings

Top Service

69.6% Haircut

Avg Rating

4.8 ★ average

Total Reviews

7,004 across all businesses
Top 10 Most Common Services
#1
Haircut
16 businesses (69.6%)
#2
Hairstyling
15 businesses (65.2%)
#3
Hair extensions
14 businesses (60.9%)
#4
Balayage
13 businesses (56.5%)
#5
Blowouts
11 businesses (47.8%)
#6
Hair coloring
10 businesses (43.5%)
#7
Body waxing
10 businesses (43.5%)
#8
Waxing
9 businesses (39.1%)
#9
Perms
8 businesses (34.8%)
#10
Lash lift
8 businesses (34.8%)
Industry Insights & Competitive Analysis
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Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the beauty salon industry in Spokane Washington. With 668 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 668 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Spa Pavone Open Website Open GBP 33 5 ★ 1 10 0.0% 18 20
The Shear Shed Open Website Open GBP 47 4.8 ★ 1 25 0.0% 3 8
Incognito - Aveda Concept Salon & Spa Open Website Open GBP 452 4.8 ★ 3 82 0.0% 18 20
Joy Beauty Salon No Website Open GBP 118 4.7 ★ 2 4 0.0% 17 21
Luxe. Salon & Medspa Open Website Open GBP 493 4.8 ★ 10 55 0.0% 7 20
Lucid Room Open Website Open GBP 1858 4.9 ★ 1 28 0.0% 18 20
On Broadway Salon and Spa Open Website Open GBP 75 4.8 ★ 1 39 0.0% 18 20
Urbanna Natural Spa Salon & Wine Open Website Open GBP 939 4.8 ★ 4 66 34.8% 18 20
Craft Studio Salon & Dry Bar Open Website Open GBP 375 4.8 ★ 1 26 100.0% 18 20
Jaazz Salon Open Website Open GBP 489 4.9 ★ 1 101 0.0% 18 20
Roots Salon and Spa No Website Open GBP 95 4.7 ★ 5 4 0.0% 17 19
Stars Salon and Spa Open Website Open GBP 201 4.7 ★ 4 37 0.0% 7 19
A Nu-Yu Salon & Spa No Website Open GBP 45 4.8 ★ 5 26 0.0% 18 21
Studio One Hair & Body Open Website Open GBP 125 4.8 ★ 1 66 0.0% 18 20
Highlights Salon & Spa Open Website Open GBP 103 4.7 ★ 9 48 0.0% 19 21
Sweet Peach Open Website Open GBP 624 4.7 ★ 9 126 27.8% 19 21
Studio North Salon and Spa Open Website Open GBP 315 4.8 ★ 10 104 0.0% 1 3
16 Perry Salon Open Website Open GBP 89 4.8 ★ 1 67 0.0% 16 18
Wink A Salon No Website Open GBP 63 4.8 ★ 3 10 0.0% 18 20
Salon Nouveau Open Website Open GBP 51 4.6 ★ 4 28 0.0% 13 18
De Soleil Salon and Spa Open Website Open GBP 176 4.5 ★ 5 56 0.0% 19 21
The House of Beauty Open Website Open GBP 119 5 ★ 1 19 0.0% 18 20
The House of Beauty Open Website Open GBP 119 5 ★ 1 19 0.0% 18 20

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