Industry Analysis Report

Real Estate Agent • Columbus Ohio

Total Businesses

22 analyzed in detail

Categories

14 different business types

Services

233 unique service offerings

Top Service

68.2% Seller's agent servi...

Avg Rating

4.9 ★ average

Total Reviews

2,309 across all businesses
Top 10 Most Common Services
#1
Seller's agent services
15 businesses (68.2%)
#2
First-time home buyer services
13 businesses (59.1%)
#3
Luxury property buying & sales
12 businesses (54.5%)
#4
New construction services
12 businesses (54.5%)
#5
Buying agent services
12 businesses (54.5%)
#6
Real estate investing
11 businesses (50.0%)
#7
Relocation assistance
11 businesses (50.0%)
#8
Real estate sales management
10 businesses (45.5%)
#9
Property buying & sales
10 businesses (45.5%)
#10
Appraisals
9 businesses (40.9%)
Industry Insights & Competitive Analysis
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the real estate agent industry in Columbus Ohio. With 233 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 233 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Joseph Speakman, REALTOR® – Columbus, Ohio Open Website Open GBP 81 4.9 ★ 6 70 18.6% 3 9
Lee Ritchie Realtor | Ritchie Realty Group of Re/Max Partners Open Website Open GBP 125 4.9 ★ 3 9 0.0% 2 6
The Columbus Agents Open Website Open GBP 114 5 ★ 1 2 0.0% 3 9
Columbus House Team / Expert Partners Open Website Open GBP 80 4.9 ★ 1 0 0% 1 3
Buch Realty - Top Rated Columbus Realtor Open Website Open GBP 97 5 ★ 4 14 0.0% 0 3
Keller Williams Greater Columbus Realty LLC Open Website Open GBP 26 4.5 ★ 1 18 0.0% 0 3
Columbus REALTORS® Open Website Open GBP 72 4.8 ★ 2 0 0% 4 8
The Columbus Team REALTORS Open Website Open GBP 63 5 ★ 2 11 0.0% 1 5
Amanda Kranyik, Columbus Realtor Open Website Open GBP 80 5 ★ 3 22 59.1% 1 2
ROOST Real Estate Co. Open Website Open GBP 471 4.8 ★ 1 21 0.0% 4 10
The Realty Firm Open Website Open GBP 61 4.9 ★ 3 6 0.0% 1 5
Vision Realty Open Website Open GBP 194 4.8 ★ 3 38 44.7% 3 7
William Robbins | The Robbins Group of Coldwell Banker Realty Open Website Open GBP 55 5 ★ 1 16 0.0% 2 7
Affordable Real Estate Company Open Website Open GBP 36 4.9 ★ 3 23 0.0% 0 4
Jill Lightfoot, Realtor | e-Merge Real Estate - Columbus OH Open Website Open GBP 85 5 ★ 3 16 43.8% 3 8
Homes That Click Realtors Open Website Open GBP 73 4.9 ★ 4 47 0.0% 2 10
Jennifer Kessel-White & Lauren Lucas, LKW Home Team Open Website Open GBP 167 5 ★ 2 14 7.1% 3 9
Stevena Clay, Coldwell Banker Realty | Columbus, Ohio Real Estate Agent Open Website Open GBP 70 5 ★ 3 28 3.6% 2 7
Sam Cooper, Realtor – Central Ohio Real Estate Expert Open Website Open GBP 199 5 ★ 2 10 0.0% 0 1
Kyle Edwards, REALTOR® : The Brokerage House (Founding Agent) Open Website Open GBP 58 5 ★ 1 25 0.0% 1 7
Sell For 1 Percent Open Website Open GBP 70 4.9 ★ 4 22 0.0% 2 9
Rita Boswell Group | Real of Ohio Open Website Open GBP 32 4.9 ★ 2 23 0.0% 0 2

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