Industry Analysis Report

Medical spa • Rio Rancho New Mexico

Generated on May 03, 2026

Total Businesses

29 analyzed in detail

Categories

28 different business types

Services

302 unique service offerings

Top Service

48.3% BOTOX treatments

Avg Rating

4.8 ★ average

Total Reviews

2,944 across all businesses
Top 10 Most Common Services
#1
BOTOX treatments
14 businesses (48.3%)
#2
Microneedling
13 businesses (44.8%)
#3
Chemical peels
12 businesses (41.4%)
#4
Dermaplaning
11 businesses (37.9%)
#5
Lip fillers
11 businesses (37.9%)
#6
JUVÉDERM treatments
9 businesses (31.0%)
#7
Laser hair removal
8 businesses (27.6%)
#8
Body contouring
7 businesses (24.1%)
#9
B-12 injections
6 businesses (20.7%)
#10
Brow lamination
4 businesses (13.8%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 29 businesses reveals critical competitive intelligence for the medical spa industry in Rio Rancho New Mexico. With 302 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 302 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Mirage Wellness Center & Medspa Open Website Open GBP 318 5 ★ 1 18 0.0% 19 19
The Med Spa at Rio Rancho Open Website Open GBP 1 5 ★ 1 22 0.0% 16 19
SkinSational MedSpa Open Website Open GBP 30 4.7 ★ 1 4 0.0% 15 19
Divinity Beauty & Wellness Open Website Open GBP 48 4.9 ★ 1 4 0.0% 19 20
Isla Aesthetics Open Website Open GBP 78 5 ★ 3 0 0% 19 20
M Spa Open Website Open GBP 82 5 ★ 8 61 0.0% 0 0
Precision Wellness Spa Open Website Open GBP 22 5 ★ 2 7 0.0% 0 0
Nuyu Medspa Open Website Open GBP 184 4.9 ★ 1 13 0.0% 7 25
Luxe by Melanie Open Website Open GBP 5 5 ★ 1 12 0.0% 18 19
Desert Rose Skincare LLC Open Website Open GBP 34 5 ★ 1 14 0.0% 18 19
Defy Collective Open Website Open GBP 54 5 ★ 2 6 0.0% 15 24
G&M Medical Center Open Website Open GBP 74 4.4 ★ 9 16 100.0% 18 19
Reverse MedEsthetics and Health Spa Open Website Open GBP 128 5 ★ 1 7 14.3% 1 5
Flawless Med Spa & Wellness Open Website Open GBP 85 5 ★ 5 24 100.0% 2 9
ABQ Medical Spa Open Website Open GBP 32 5 ★ 1 24 16.7% 0 4
Chrome Aesthetics Open Website Open GBP 418 4.9 ★ 1 13 100.0% 17 21
Asian Massage Health SPA No Website Open GBP 11 3.8 ★ 1 0 0% 18 19
505 Medical Massage Open Website Open GBP 34 5 ★ 1 17 64.7% 18 19
Serenity Massage Spa Open Website Open GBP 115 4.7 ★ 6 0 0% 15 19
Belleza Med Spa Open Website Open GBP 216 4.9 ★ 3 7 0.0% 16 22
Oasis Med Spa at WSNM Open Website Open GBP 231 4.7 ★ 6 7 71.4% 1 4
FIT Medical Weight Loss - Rio Rancho Open Website Open GBP 146 4.7 ★ 1 0 0% 17 19
Anodyne Massage & Wellness Open Website Open GBP 50 4.8 ★ 1 0 0% 18 19
Fresh Face Therapeutics Open Website Open GBP 24 5 ★ 4 41 0.0% 18 19
Renew Med Spa No Website Open GBP 43 4.7 ★ 1 15 0.0% 2 5
Bella Cosa Med Spa Open Website Open GBP 71 4.7 ★ 1 48 0.0% 2 5
L'amour Beauty No Website Open GBP 87 5 ★ 2 9 11.1% 18 19
Sagrado Skin Glow Bar Open Website Open GBP 99 5 ★ 1 31 3.2% 19 19
The Blush Medical Spa Open Website Open GBP 224 4.8 ★ 1 17 100.0% 2 6

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