Industry Analysis Report

Medical spa • Boise Idaho

Total Businesses

28 analyzed in detail

Categories

31 different business types

Services

562 unique service offerings

Top Service

78.6% Microneedling

Avg Rating

4.9 ★ average

Total Reviews

5,842 across all businesses
Top 10 Most Common Services
#1
Microneedling
22 businesses (78.6%)
#2
Chemical peels
19 businesses (67.9%)
#3
Lip fillers
16 businesses (57.1%)
#4
BOTOX treatments
14 businesses (50.0%)
#5
Dermaplaning
13 businesses (46.4%)
#6
Laser hair removal
12 businesses (42.9%)
#7
B-12 injections
10 businesses (35.7%)
#8
Body contouring
9 businesses (32.1%)
#9
Dysport treatment
9 businesses (32.1%)
#10
HydraFacial
9 businesses (32.1%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 28 businesses reveals critical competitive intelligence for the medical spa industry in Boise Idaho. With 562 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 562 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Spa 35 Med Spa Open Website Open GBP 725 4.9 ★ 4 73 60.3% 9 11
Om Med Spa Open Website Open GBP 289 5 ★ 5 13 0.0% 9 11
Prophecy Med Spa Open Website Open GBP 741 4.8 ★ 2 13 0.0% 9 14
Glo Boise Open Website Open GBP 139 4.8 ★ 3 44 0.0% 7 10
Evolve Medical Spa Open Website Open GBP 41 5 ★ 5 16 0.0% 8 14
Mindful Med Spa PLLC. Open Website Open GBP 61 5 ★ 1 15 0.0% 0 4
Ascend MedSpa Open Website Open GBP 11 5 ★ 4 28 0.0% 7 14
Elase Medical Spa - Meridian Open Website Open GBP 406 5 ★ 4 27 0.0% 10 13
Renu Medispa Open Website Open GBP 419 5 ★ 2 44 6.8% 5 9
Hidden Springs Wellness & Med Spa Open Website Open GBP 62 5 ★ 1 28 3.6% 0 2
Bobbi Bullock Medical Esthetics & The Mobile MedSpa Party Open Website Open GBP 413 5 ★ 1 21 4.8% 9 11
The Spa Open Website Open GBP 190 4.8 ★ 5 0 0% 9 13
Mandisà Wellness & Aesthetics Open Website Open GBP 98 4.9 ★ 2 29 0.0% 8 12
Foothills Med Spa Open Website Open GBP 16 4.5 ★ 1 5 0.0% 9 12
Mountain Modern Aesthetics & Wellness Open Website Open GBP 30 5 ★ 2 6 100.0% 9 11
Sweet Spot Spa and Enrichment Center Open Website Open GBP 244 4.9 ★ 5 48 85.4% 4 20
Elite Wellness Body + Aesthetics Open Website Open GBP 127 5 ★ 5 171 0.0% 3 15
Evoqe Medical Aesthetics Open Website Open GBP 138 4.9 ★ 2 8 0.0% 7 12
Blush Med Spa Open Website Open GBP 28 5 ★ 1 34 0.0% 10 14
Advanced Specialty Care & Med Spa Open Website Open GBP 86 4.5 ★ 4 0 0% 9 13
Skin Sanctuary Idaho Open Website Open GBP 18 5 ★ 9 11 72.7% 0 0
EN Spa Open Website Open GBP 174 5 ★ 1 18 100.0% 8 12
Silk Touch Cosmetic Surgery, Lipo, & Medspa Open Website Open GBP 361 4.8 ★ 8 77 100.0% 7 14
Perpetuity Skin + Spa Open Website Open GBP 166 4.9 ★ 9 8 75.0% 7 11
PURE Medical Spa Open Website Open GBP 158 4.8 ★ 6 36 94.4% 4 11
Rejuv MedSpa Open Website Open GBP 220 4.7 ★ 6 13 0.0% 4 10
GALIL Med Spa Open Website Open GBP 294 4.9 ★ 1 12 33.3% 5 8
Ultimate You MedSpa Boise Open Website Open GBP 187 4.3 ★ 6 34 0.0% 4 11

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