Industry Analysis Report

Nail Salon • Cape Girardeau Missouri

Total Businesses

23 analyzed in detail

Categories

16 different business types

Services

318 unique service offerings

Top Service

73.9% Manicure

Avg Rating

4.4 ★ average

Total Reviews

3,063 across all businesses
Top 10 Most Common Services
#1
Manicure
17 businesses (73.9%)
#2
Pedicure
17 businesses (73.9%)
#3
Acrylic nails
13 businesses (56.5%)
#4
Dip powder
10 businesses (43.5%)
#5
Gel manicures
10 businesses (43.5%)
#6
Waxing
10 businesses (43.5%)
#7
Nail art
9 businesses (39.1%)
#8
Men's manicures
6 businesses (26.1%)
#9
Nail designs
6 businesses (26.1%)
#10
Nail extensions
6 businesses (26.1%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the nail salon industry in Cape Girardeau Missouri. With 318 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 318 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Posh Nails Open Website Open GBP 276 4.7 ★ 1 10 0.0% 18 18
Deluxe Nails Open Website Open GBP 365 4.4 ★ 2 40 20.0% 17 18
Fancy Nails Open Website Open GBP 215 4.5 ★ 1 6 16.7% 18 18
Lavish Nail Spa Open Website Open GBP 128 4.6 ★ 1 12 0.0% 17 21
King Nails And Spa Open Website Open GBP 190 4 ★ 1 11 0.0% 18 18
L A Nails No Website Open GBP 115 4 ★ 1 3 0.0% 18 18
Fashion Nails & Spa Open Website Open GBP 220 3.6 ★ 1 3 0.0% 18 18
Cosmo Nails No Website Open GBP 58 3.8 ★ 1 14 0.0% 16 18
Golden Nails & Spa No Website Open GBP 134 4.2 ★ 3 23 0.0% 0 0
JACKSON NAILS AND SPA Open Website Open GBP 251 4.6 ★ 2 26 0.0% 2 6
Rose Nails No Website Open GBP 67 3.1 ★ 1 0 0% 18 18
V & L Nails No Website Open GBP 72 4.2 ★ 1 13 0.0% 16 21
Roots Spa and Salon Open Website Open GBP 65 4.9 ★ 3 161 0.0% 18 18
Diva Nails & Spa No Website Open GBP 62 4.8 ★ 1 16 0.0% 2 5
Belladona Salon Open Website Open GBP 71 4.6 ★ 3 42 0.0% 13 18
Happy Nails Salon Open Website Open GBP 342 4.8 ★ 6 11 0.0% 2 5
Belladona Salon & Spa Open Website Open GBP 168 4.7 ★ 5 50 0.0% 18 18
LA Nails # 2 No Website Open GBP 8 5 ★ 1 18 0.0% 18 18
Brushed & Polished Hair & Nail Design No Website Open GBP 14 4.5 ★ 1 0 0% 18 19
The Pretty Kitty Salon + Spa Open Website Open GBP 73 4.9 ★ 4 14 0.0% 18 18
The Pretty Kitty Salon + Spa Open Website Open GBP 73 4.9 ★ 4 14 0.0% 18 18
Hairport No Website Open GBP 24 4.6 ★ 2 0 0% 18 18
Eclipse Hair Studio Open Website Open GBP 72 4.6 ★ 2 9 0.0% 17 21

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