Industry Analysis Report

Insurance Agency • Livonia Michigan

Total Businesses

25 analyzed in detail

Categories

14 different business types

Services

458 unique service offerings

Top Service

64.0% Auto insurance

Avg Rating

4.7 ★ average

Total Reviews

2,026 across all businesses
Top 10 Most Common Services
#1
Auto insurance
16 businesses (64.0%)
#2
General liability insurance
14 businesses (56.0%)
#3
Commercial insurance
13 businesses (52.0%)
#4
Life insurance
13 businesses (52.0%)
#5
Health insurance
10 businesses (40.0%)
#6
Motorcycle insurance
10 businesses (40.0%)
#7
Boat & watercraft insurance
9 businesses (36.0%)
#8
Property insurance
9 businesses (36.0%)
#9
Business Insurance
9 businesses (36.0%)
#10
Home Insurance
8 businesses (32.0%)
Industry Insights & Competitive Analysis
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Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 25 businesses reveals critical competitive intelligence for the insurance agency industry in Livonia Michigan. With 458 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 458 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Metro Agency, Inc. Open Website Open GBP 83 4.8 ★ 4 46 0.0% 13 23
Perfect Price Insurance Agency Open Website Open GBP 85 5 ★ 5 27 0.0% 10 23
Loyalty Insurance Open Website Open GBP 463 4.9 ★ 6 60 0.0% 9 21
Paul Lee Agency Open Website Open GBP 30 4.8 ★ 5 41 0.0% 14 22
Arlington Agency, Inc. Open Website Open GBP 35 4.3 ★ 4 57 7.0% 8 21
Legacy Partners Insurance Services Open Website Open GBP 36 4.7 ★ 8 65 0.0% 9 21
AAA Insurance - Mark Ismail Insurance Agency Open Website Open GBP 61 4.8 ★ 1 16 43.8% 12 22
Cheryl Bowker: Allstate Insurance Open Website Open GBP 164 4.6 ★ 7 13 100.0% 13 23
Compass Insurance Agency Open Website Open GBP 68 4.9 ★ 4 70 0.0% 19 23
Warrendale Insurance Agency, A Tropolis Company Open Website Open GBP 14 4.6 ★ 1 70 0.0% 6 22
L.A. Insurance Open Website Open GBP 59 4.7 ★ 4 136 5.1% 16 23
AAA Insurance - Waely Insurance Agency Open Website Open GBP 68 4.8 ★ 1 2 0.0% 4 13
Salami Agency LLC Meemic/AAA No Website Open GBP 27 5 ★ 1 3 0.0% 12 19
Shepard Insurance Agency Open Website Open GBP 24 4.1 ★ 1 29 0.0% 13 22
Tammy Golston - State Farm Insurance Agent Open Website Open GBP 325 5 ★ 8 47 2.1% 7 15
David DeLuca - State Farm Insurance Agent Open Website Open GBP 97 4.8 ★ 6 1 100.0% 8 23
LAUREL PARK INS AGCY: Allstate Insurance Open Website Open GBP 17 5 ★ 7 13 100.0% 11 23
AAA Insurance - Marc Orleman Agency Open Website Open GBP 16 4.6 ★ 1 10 0.0% 14 21
Ryan Wagner - State Farm Insurance Agent Open Website Open GBP 73 4.7 ★ 1 30 6.7% 8 23
Advisors Insurance Group Open Website Open GBP 27 4.7 ★ 10 18 0.0% 8 19
Don Parrish - State Farm Insurance Agent Open Website Open GBP 68 4.7 ★ 5 1 100.0% 16 23
Kennedy Nemier Insurance Services Open Website Open GBP 121 4.9 ★ 5 45 0.0% 2 9
First American Title Insurance Company Open Website Open GBP 43 4.4 ★ 2 0 0% 8 20
Josh Shunk: Allstate Insurance Open Website Open GBP 19 3.7 ★ 7 13 100.0% 14 22
Cagwin Agency Open Website Open GBP 3 4.7 ★ 1 7 0.0% 12 22

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