Industry Analysis Report

Assisted living facility • Grand Rapids Michigan

Total Businesses

24 analyzed in detail

Categories

8 different business types

Services

32 unique service offerings

Top Service

20.8% Assisted Living

Avg Rating

4.3 ★ average

Total Reviews

951 across all businesses
Top 10 Most Common Services
#1
Assisted Living
5 businesses (20.8%)
#2
Memory Care
4 businesses (16.7%)
#3
Respite Care
4 businesses (16.7%)
#4
Skilled Nursing
3 businesses (12.5%)
#5
Respite Renew
2 businesses (8.3%)
#6
Independent Living
2 businesses (8.3%)
#7
BBQ
1 businesses (4.2%)
#8
Bar
1 businesses (4.2%)
#9
Concierge
1 businesses (4.2%)
#10
Dining Room
1 businesses (4.2%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the assisted living facility industry in Grand Rapids Michigan. With 32 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 32 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
The Cortland Riverside Gardens Open Website Open GBP 48 4.4 ★ 3 2 0.0% 3 7
The Village of Heather Hills Open Website Open GBP 51 4.5 ★ 2 7 0.0% 5 16
Commonwealth Senior Living at Grand Rapids Open Website Open GBP 114 4.2 ★ 3 0 0% 0 4
Baldwin House Senior Living Grand Rapids Open Website Open GBP 19 4.1 ★ 3 4 0.0% 7 13
Commonwealth Senior Living at East Paris Open Website Open GBP 120 4.1 ★ 3 0 0% 10 16
Rest Haven Home Open Website Open GBP 11 4.8 ★ 2 0 0% 2 9
The Cortland Northview Open Website Open GBP 52 4.3 ★ 3 3 0.0% 1 3
Cascade Trails Senior Living Open Website Open GBP 34 4.5 ★ 5 0 0% 7 14
Care Cardinal Alger Heights No Website Open GBP 31 4.3 ★ 1 6 50.0% 7 12
StoryPoint Forest Hills Open Website Open GBP 47 4.3 ★ 3 0 0% 5 14
Valley Pines Senior Living Open Website Open GBP 28 4.8 ★ 1 6 0.0% 6 9
Porter Hills Village Open Website Open GBP 56 3.7 ★ 1 5 100.0% 7 14
Sunrise of Cascade Open Website Open GBP 34 3.9 ★ 3 0 0% 4 10
StoryPoint Grand Rapids West Open Website Open GBP 52 4.8 ★ 4 0 0% 1 4
Resolute Adult Living Facility Open Website Open GBP 3 4.7 ★ 1 0 0% 5 15
StoryPoint Grand Rapids East Open Website Open GBP 27 4.4 ★ 1 0 0% 7 14
Beacon Hill At Eastgate Open Website Open GBP 42 4.4 ★ 3 2 0.0% 7 14
Clark Retirement at Franklin Open Website Open GBP 38 4 ★ 5 6 100.0% 6 15
Holland Home Breton Terrace Open Website Open GBP 36 4.6 ★ 1 0 0% 5 14
Covenant Living of the Great Lakes Open Website Open GBP 37 3.1 ★ 3 4 100.0% 1 5
Rose Garden Open Website Open GBP 6 4.7 ★ 1 0 0% 0 2
Holland Home Breton Woods Rehabilitation & Living Centre Open Website Open GBP 4 4.5 ★ 2 0 0% 5 13
Sentinel Pointe Retirement Community Open Website Open GBP 41 4.7 ★ 3 1 0.0% 3 6
Heron Manor Senior Living Open Website Open GBP 20 3.6 ★ 1 0 0% 4 13

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