Industry Analysis Report

Interior Designer • Grand Rapids Michigan

Generated on May 07, 2026

Total Businesses

22 analyzed in detail

Categories

19 different business types

Services

677 unique service offerings

Top Service

31.8% Space Planning

Avg Rating

4.9 ★ average

Total Reviews

513 across all businesses
Top 10 Most Common Services
#1
Space Planning
7 businesses (31.8%)
#2
Space planning
7 businesses (31.8%)
#3
Floor Plans
7 businesses (31.8%)
#4
Interior architectural design
6 businesses (27.3%)
#5
Living room design
6 businesses (27.3%)
#6
Window Treatments
6 businesses (27.3%)
#7
Bathroom design
6 businesses (27.3%)
#8
Home decor selection
6 businesses (27.3%)
#9
Kitchen design
6 businesses (27.3%)
#10
Home Decor
6 businesses (27.3%)
Industry Insights & Competitive Analysis
Quick Snap Report
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If you want to know what your competitors are doing with their website only, this will give you all of what your competitors are doing with their websites and provide a solution that you can add to your website to build up the things you are missing very quickly without rebuilding your website or paying a monthly cost for SEO.

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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the interior designer industry in Grand Rapids Michigan. With 677 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 677 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Mathison | Mathison Architects Open Website Open GBP 21 4.7 ★ 2 19 0.0% 11 12
Mudd Perfections Open Website Open GBP 52 5 ★ 5 3 0.0% 0 0
Navy Lane Design Open Website Open GBP 50 5 ★ 1 9 0.0% 2 12
Lauren Figueroa Interior Design Open Website Open GBP 91 5 ★ 7 42 7.1% 0 0
Deidre Interiors Open Website Open GBP 15 5 ★ 1 45 0.0% 11 13
W Haus of Design Open Website Open GBP 11 5 ★ 1 79 0.0% 11 13
jennifer butler interior design Open Website Open GBP 1 5 ★ 1 17 0.0% 11 14
Via Design - Architecture & Interior Design Open Website Open GBP 14 4.7 ★ 6 12 0.0% 11 13
Shay Gabriel Interior Design Open Website Open GBP 15 5 ★ 2 54 13.0% 0 0
Studio M Architectural Interiors Open Website Open GBP 6 4.3 ★ 1 22 0.0% 11 13
Kate Deupree Studio Open Website Open GBP 11 5 ★ 1 15 0.0% 11 13
Lynette Fitzpatrick, Realtor -Designer | Grand Rapids, MI Open Website Open GBP 70 5 ★ 2 46 0.0% 11 13
ROI Design Open Website Open GBP 7 4.4 ★ 1 48 0.0% 10 13
Francesca Owings Interior Design Open Website Open GBP 3 5 ★ 1 32 0.0% 11 14
CVI Design No Website Open GBP 9 4.9 ★ 1 50 0.0% 0 9
Lauren James Studio Open Website Open GBP 1 5 ★ 1 10 0.0% 11 14
Jackson & Co. Interior Design Open Website Open GBP 41 5 ★ 4 159 0.0% 0 7
DESIGN PHASE LLC Open Website Open GBP 8 5 ★ 2 27 0.0% 1 4
Rock Kauffman Design Open Website Open GBP 3 5 ★ 1 2 0.0% 1 2
Delight Remodel & Design Open Website Open GBP 77 4.8 ★ 5 149 24.2% 0 1
TEN DESIGN STUDIO Open Website Open GBP 6 5 ★ 4 17 0.0% 11 13
Fuchsia Design Open Website Open GBP 1 5 ★ 1 53 0.0% 1 3

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