Industry Analysis Report

Optometrist • Boston Massachusetts

Total Businesses

22 analyzed in detail

Categories

9 different business types

Services

70 unique service offerings

Top Service

9.1% Glaucoma

Avg Rating

4.8 ★ average

Total Reviews

5,662 across all businesses
Top 10 Most Common Services
#1
Glaucoma
2 businesses (9.1%)
#2
Contact Lenses
2 businesses (9.1%)
#3
Eye examination
2 businesses (9.1%)
#4
Eye Exams
1 businesses (4.5%)
#5
Contacts
1 businesses (4.5%)
#6
Dry Eyes
1 businesses (4.5%)
#7
LASIK Surgery and Co-management
1 businesses (4.5%)
#8
Medical Office Visits
1 businesses (4.5%)
#9
Optics
1 businesses (4.5%)
#10
Aesthetics
1 businesses (4.5%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the optometrist industry in Boston Massachusetts. With 70 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 70 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Brattle Square by Market Square Optical Open Website Open GBP 211 4.7 ★ 4 0 0% 15 21
BLINK Open Website Open GBP 63 5 ★ 1 8 100.0% 21 21
South End Eye Open Website Open GBP 394 4.9 ★ 4 0 0% 21 21
Envision Optometry Open Website Open GBP 358 5 ★ 5 3 0.0% 19 21
Vision North: Dr Paul M. Cangiano Open Website Open GBP 1324 5 ★ 5 0 0% 20 21
Eyes Over Copley Open Website Open GBP 228 5 ★ 3 32 0.0% 21 21
Forefront Eye Care (formerly Korb & Associates) Open Website Open GBP 583 4.9 ★ 1 10 100.0% 19 21
Studio Optics Open Website Open GBP 124 4.9 ★ 4 15 0.0% 21 21
Back Bay Eye Care Open Website Open GBP 195 4.9 ★ 4 1 0.0% 21 21
Vision and Ortho-K Center: Curtis Frank, OD Open Website Open GBP 170 4.8 ★ 1 0 0% 19 21
Pro Optical Open Website Open GBP 198 4.4 ★ 5 4 100.0% 21 21
EyeBar Boston/Dr. Rosanna Lamalva Open Website Open GBP 34 4.9 ★ 1 0 0% 20 21
MyEyeDr. Open Website Open GBP 140 4.6 ★ 3 0 0% 19 21
Wink Eyecare Open Website Open GBP 185 5 ★ 5 0 0% 18 21
NECO Center for Eye Care - Commonwealth Open Website Open GBP 437 4.6 ★ 3 0 0% 13 21
Warby Parker Newbury St. Open Website Open GBP 242 4.5 ★ 3 0 0% 21 21
Exeter Eye Associates Open Website Open GBP 224 4.7 ★ 2 0 0% 21 21
Newbury Visions No Website Open GBP 41 4.8 ★ 1 0 0% 21 21
Eye Level Open Website Open GBP 124 5 ★ 1 0 0% 21 21
EZ Eyecare, Inc. of Boston Open Website Open GBP 210 4 ★ 3 0 0% 20 21
Warby Parker Boston Seaport Open Website Open GBP 100 4.7 ★ 3 0 0% 19 21
Cohen's Fashion Optical Open Website Open GBP 77 4.6 ★ 5 0 0% 21 21

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