Industry Analysis Report

Optometrist • Wilmington Delaware

Total Businesses

24 analyzed in detail

Categories

13 different business types

Services

90 unique service offerings

Top Service

16.7% Contact Lens Exams

Avg Rating

4.2 ★ average

Total Reviews

5,286 across all businesses
Top 10 Most Common Services
#1
Contact Lens Exams
4 businesses (16.7%)
#2
Astigmatism Treatment
3 businesses (12.5%)
#3
Myopia Management
3 businesses (12.5%)
#4
Dry Eye Treatment
3 businesses (12.5%)
#5
Diabetic Eye Exams
3 businesses (12.5%)
#6
Emergency Eye Care
3 businesses (12.5%)
#7
Eye Exams
2 businesses (8.3%)
#8
Eyewear (Sunglasses & Glasses)
2 businesses (8.3%)
#9
Contact Lens Fittings
2 businesses (8.3%)
#10
LASIK Consultations
2 businesses (8.3%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the optometrist industry in Wilmington Delaware. With 90 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 90 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Good Eyecare, now part of MyEyeDr. Open Website Open GBP 160 4.6 ★ 3 0 0% 0 4
Wilmington Family Eye Care Open Website Open GBP 869 4.9 ★ 4 6 0.0% 10 17
Eye Center of Delaware Open Website Open GBP 486 4.5 ★ 2 0 0% 11 19
Simon Eye -Wilmington | Pennsylvania Avenue Open Website Open GBP 50 4.3 ★ 6 16 0.0% 13 15
Eye Physicians and Surgeons, P.A. Open Website Open GBP 1068 4.8 ★ 3 9 100.0% 13 15
Eyeworks Vision Care Open Website Open GBP 72 4.7 ★ 1 3 0.0% 12 16
Simon Eye - N. Wilmington| Concord Pike Open Website Open GBP 97 3.6 ★ 6 16 0.0% 11 15
Dr. Phyllis E. Chambers No Website Open GBP 26 3.5 ★ 1 0 0% 14 15
Brandywine Eye Center Open Website Open GBP 612 4.9 ★ 7 0 0% 5 6
MyEyeDr. Open Website Open GBP 309 3.9 ★ 3 0 0% 5 6
Visionworks Brandywine Town Center Open Website Open GBP 89 4.4 ★ 5 23 100.0% 5 7
EYEWEAR BOUTIQUE No Website Open GBP 56 4.3 ★ 4 4 0.0% 9 15
Specs for Less No Website Open GBP 32 3.5 ★ 4 0 0% 9 15
MyEyeDr. Open Website Open GBP 81 4.8 ★ 3 0 0% 5 6
LensCrafters Open Website Open GBP 678 4.8 ★ 2 5 100.0% 5 10
Olurin Pecos T MD Open Website Open GBP 56 4.6 ★ 2 0 0% 13 15
Delaware Eye Associates Open Website Open GBP 20 4.4 ★ 5 0 0% 11 21
Fairfax Eyeworks Open Website Open GBP 27 3.8 ★ 6 19 15.8% 12 16
All About Eyes Inc. Open Website Open GBP 57 4.9 ★ 1 0 0% 8 16
Advanced Eye Care Pa No Website Open GBP 1 1 ★ 1 0 0% 11 19
Jeffrey Minkovitz, M.D. Open Website Open GBP 245 4.8 ★ 2 0 0% 13 15
Delaware Eye Surgeons Open Website Open GBP 27 3.6 ★ 4 15 93.3% 11 17
Delaware Vision Academy Open Website Open GBP 84 4.1 ★ 2 0 0% 5 9
Delaware Vision Academy Open Website Open GBP 84 4.1 ★ 2 0 0% 5 9

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