Industry Analysis Report

Personal trainer • Boston Massachusetts

Generated on May 10, 2026

Total Businesses

23 analyzed in detail

Categories

21 different business types

Services

94 unique service offerings

Top Service

43.5% Nutrition consulting

Avg Rating

4.9 ★ average

Total Reviews

2,562 across all businesses
Top 10 Most Common Services
#1
Nutrition consulting
10 businesses (43.5%)
#2
Personal training
8 businesses (34.8%)
#3
Personal Training
6 businesses (26.1%)
#4
Strength Training
5 businesses (21.7%)
#5
Private lessons
4 businesses (17.4%)
#6
Boxing
2 businesses (8.7%)
#7
Home Services
2 businesses (8.7%)
#8
Youth classes
2 businesses (8.7%)
#9
Strength And Conditioning
2 businesses (8.7%)
#10
Aerobics
2 businesses (8.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the personal trainer industry in Boston Massachusetts. With 94 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 94 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Boston Yoga Union - Back Bay Open Website Open GBP 58 5 ★ 3 8 75.0% 22 22
Equinox Sports Club Boston Open Website Open GBP 151 3.6 ★ 6 10 0.0% 22 22
BronCore Fitness Open Website Open GBP 229 5 ★ 1 2 0.0% 22 22
Studio 617 Open Website Open GBP 101 5 ★ 1 3 0.0% 22 22
Fit Open Website Open GBP 96 5 ★ 1 0 0% 22 22
JET Boston (South End) Open Website Open GBP 61 5 ★ 1 0 0% 22 22
CLIENTEL3 Open Website Open GBP 78 4.8 ★ 10 12 8.3% 22 22
Elite Home Fitness Open Website Open GBP 161 4.7 ★ 4 2 50.0% 22 22
Ethos Fitness + Performance Open Website Open GBP 98 5 ★ 4 10 0.0% 22 22
TRAIN Fitness Studio Open Website Open GBP 72 5 ★ 5 9 0.0% 22 22
B3 Fitness Open Website Open GBP 56 4.9 ★ 3 3 0.0% 22 22
Lynx Fitness Club Open Website Open GBP 764 4.9 ★ 4 15 0.0% 22 22
Aum Training Center Open Website Open GBP 118 5 ★ 3 15 86.7% 22 22
South Boston Strength Open Website Open GBP 41 5 ★ 1 8 0.0% 22 22
Back Bay Fit Open Website Open GBP 49 5 ★ 4 3 0.0% 22 22
Redemption Strength & Conditioning Open Website Open GBP 38 5 ★ 6 2 0.0% 22 22
Canadian Park Personal Training Open Website Open GBP 175 4.9 ★ 3 6 0.0% 22 22
Movement Over Everything (MOVE) - The MOVE Lab Open Website Open GBP 13 4.9 ★ 6 0 0% 22 22
New School Fitness Open Website Open GBP 29 5 ★ 1 2 0.0% 22 22
American Academy of Personal Training Open Website Open GBP 94 5 ★ 2 6 0.0% 22 22
Parker Cote Elite Fitness Open Website Open GBP 37 5 ★ 1 3 0.0% 22 22
Form Open Website Open GBP 28 5 ★ 4 6 0.0% 22 22
MWA Health & Fitness Open Website Open GBP 15 4.7 ★ 1 4 0.0% 22 22

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