Industry Analysis Report

Optometrist • Aurora Colorado

Generated on May 07, 2026

Total Businesses

24 analyzed in detail

Categories

11 different business types

Services

119 unique service offerings

Top Service

20.8% Sunglasses

Avg Rating

4.6 ★ average

Total Reviews

9,420 across all businesses
Top 10 Most Common Services
#1
Sunglasses
5 businesses (20.8%)
#2
Contact Lens Fitting
5 businesses (20.8%)
#3
Comprehensive Eye Exams
5 businesses (20.8%)
#4
Dry Eye Treatment
4 businesses (16.7%)
#5
Emergency Eye Care
4 businesses (16.7%)
#6
Contact Lens Exams
4 businesses (16.7%)
#7
Myopia Management
3 businesses (12.5%)
#8
Diabetic Eye Exams
3 businesses (12.5%)
#9
Glaucoma Testing
3 businesses (12.5%)
#10
Pediatric Eye Exams
3 businesses (12.5%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the optometrist industry in Aurora Colorado. With 119 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 119 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Europtics Open Website Open GBP 92 4.8 ★ 4 0 0% 0 0
Envision Eye Care - Eye Doctor in Aurora Open Website Open GBP 527 4.9 ★ 5 14 100.0% 4 10
Visionworks Open Website Open GBP 692 4.2 ★ 5 23 100.0% 12 15
All About Eyecare, P.C. Open Website Open GBP 106 4.6 ★ 4 0 0% 9 16
MyEyeDr. Open Website Open GBP 366 4.4 ★ 3 0 0% 2 5
EyeCare Specialties - Pioneer Hills Open Website Open GBP 602 4.5 ★ 6 19 5.3% 3 7
Vision First Aurora Open Website Open GBP 324 4.8 ★ 4 14 0.0% 7 14
Look Optical - Aurora Open Website Open GBP 406 4.4 ★ 8 2 0.0% 10 16
MyEyeDr. Open Website Open GBP 269 4.2 ★ 3 0 0% 2 5
LensCrafters Open Website Open GBP 310 4.4 ★ 2 5 100.0% 9 13
EyeCare Specialties - Aurora Open Website Open GBP 340 4.4 ★ 6 9 0.0% 12 15
Advanced EyeCare Centers Aurora Open Website Open GBP 47 4.6 ★ 1 0 0% 9 13
Altitude Eye Care at Southlands Open Website Open GBP 1825 4.9 ★ 2 0 0% 3 4
Insider Vision Open Website Open GBP 278 4.9 ★ 2 7 0.0% 10 13
Aurora Eye Practice & Optical Open Website Open GBP 122 4.7 ★ 8 3 0.0% 11 13
Dr Kylie Castans Optometry Open Website Open GBP 19 4.7 ★ 1 3 0.0% 9 13
Modern Eyes Open Website Open GBP 50 4.4 ★ 7 1 0.0% 5 15
Elevated Eyecare Open Website Open GBP 700 4.9 ★ 4 13 100.0% 0 2
Del Mar Family Eye Care Open Website Open GBP 39 4.9 ★ 5 33 93.9% 10 13
MyEyeDr. Open Website Open GBP 272 4.8 ★ 3 0 0% 2 5
Visionworks Southlands Open Website Open GBP 328 4.2 ★ 5 23 100.0% 3 4
Smoky Hill Eye Care Open Website Open GBP 899 4.9 ★ 5 0 0% 3 8
Burcham Eyecare Center Open Website Open GBP 277 4.3 ★ 1 8 37.5% 6 13
Highline Vision Center Open Website Open GBP 530 4.6 ★ 4 6 0.0% 3 3

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