Industry Analysis Report

Real Estate Agent • West Des Moines Iowa

Generated on May 07, 2026

Total Businesses

25 analyzed in detail

Categories

5 different business types

Services

291 unique service offerings

Top Service

60.0% First-time home buye...

Avg Rating

4.9 ★ average

Total Reviews

1,372 across all businesses
Top 10 Most Common Services
#1
First-time home buyer services
15 businesses (60.0%)
#2
Seller's agent services
15 businesses (60.0%)
#3
Buying agent services
14 businesses (56.0%)
#4
Luxury property buying & sales
13 businesses (52.0%)
#5
Relocation assistance
11 businesses (44.0%)
#6
New construction services
10 businesses (40.0%)
#7
Real estate investing
8 businesses (32.0%)
#8
New construction sales & leasing
6 businesses (24.0%)
#9
New Construction
5 businesses (20.0%)
#10
Home Valuation
5 businesses (20.0%)
Industry Insights & Competitive Analysis
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

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Why This Data is Important for Your Business

This comprehensive analysis of 25 businesses reveals critical competitive intelligence for the real estate agent industry in West Des Moines Iowa. With 291 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 291 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
The Springer Brothers Real Estate Team - Realtors with REMAX Precision Open Website Open GBP 72 5 ★ 1 26 0.0% 5 21
Iowa Realty - Mills Crossing Open Website Open GBP 42 5 ★ 1 12 0.0% 19 24
Josh Dicks Real Estate Open Website Open GBP 30 5 ★ 2 16 0.0% 19 24
Rundall Real Estate Group Open Website Open GBP 89 4.9 ★ 1 24 0.0% 21 22
Ingrid Williams Real Estate Team Open Website Open GBP 87 5 ★ 1 36 0.0% 4 12
Keller Williams Greater Des Moines Open Website Open GBP 79 4.3 ★ 1 0 0% 21 22
Home Sweet Des Moines - Realty ONE Group Open Website Open GBP 103 5 ★ 1 22 0.0% 19 24
Nathan Davidson - Realtor Open Website Open GBP 31 5 ★ 1 7 0.0% 21 22
Aaron Ackerlund Real Estate Open Website Open GBP 34 4.9 ★ 1 4 0.0% 21 22
Midwest Dream Team Open Website Open GBP 20 5 ★ 3 19 0.0% 11 21
Sly Real Estate Group Open Website Open GBP 80 5 ★ 1 17 0.0% 21 22
Realty ONE Group Impact Open Website Open GBP 94 5 ★ 1 5 0.0% 19 24
Jason Rude - Rude Realty Team Open Website Open GBP 130 5 ★ 1 19 0.0% 11 18
Lighthouse Real Estate Group at Iowa Realty Open Website Open GBP 61 5 ★ 1 8 0.0% 19 24
James von Gillern | Des Moines & Waukee Area Realtor Open Website Open GBP 21 5 ★ 3 11 0.0% 21 22
Beth Van Zee | Realtor in Iowa, Legacy Realty of IOWA Open Website Open GBP 73 5 ★ 3 50 34.0% 20 23
Nastruz Real Estate Team Open Website Open GBP 42 5 ★ 1 6 0.0% 21 22
PROmetro Realty Flat Fee Open Website Open GBP 33 5 ★ 3 54 14.8% 21 23
Knickerbocker Real Estate Team Open Website Open GBP 73 5 ★ 3 8 0.0% 21 22
Miller Real Estate Team | PCS Relocation Specialist Military Moves | Central Iowa Start your move ↓ Open Website Open GBP 27 5 ★ 1 28 0.0% 21 22
Lloyd Companies Des Moines Open Website Open GBP 23 3.7 ★ 1 0 0% 21 22
Lloyd Companies Des Moines Open Website Open GBP 23 3.7 ★ 1 0 0% 21 22
McCormick Real Estate Team Open Website Open GBP 26 5 ★ 3 22 0.0% 19 24
Tiffan Yamen Real Estate Group Open Website Open GBP 38 4.9 ★ 2 28 0.0% 21 22
Ratliff Real Estate Team powered by Epique Realty Open Website Open GBP 41 5 ★ 2 11 0.0% 0 6

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