Industry Analysis Report

Apartment Rental • West Des Moines Iowa

Total Businesses

21 analyzed in detail

Categories

6 different business types

Services

49 unique service offerings

Top Service

14.3% Pet-Friendly Communi...

Avg Rating

4.1 ★ average

Total Reviews

2,527 across all businesses
Top 10 Most Common Services
#1
Pet-Friendly Community
3 businesses (14.3%)
#2
Floor Plans
2 businesses (9.5%)
#3
Guest Suite Available for Short-Term Rentals
1 businesses (4.8%)
#4
Build your credit while renting with RentTrack
1 businesses (4.8%)
#5
Controlled Access Throughout the Community
1 businesses (4.8%)
#6
Multiple Centrally Located Elevators
1 businesses (4.8%)
#7
On-Site Management Team
1 businesses (4.8%)
#8
24-Hour Emergency Services
1 businesses (4.8%)
#9
24/7 Fitness Center
1 businesses (4.8%)
#10
3-Bedroom Apartments
1 businesses (4.8%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 21 businesses reveals critical competitive intelligence for the apartment rental industry in West Des Moines Iowa. With 49 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 49 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Lloyd Companies Des Moines Open Website Open GBP 23 3.7 ★ 1 0 0% 16 20
Boulder Ridge Apartment Homes Open Website Open GBP 122 4.1 ★ 4 0 0% 13 20
Pointe West Apartment Homes Open Website Open GBP 232 4.6 ★ 3 5 0.0% 15 20
Westwood Apartments Open Website Open GBP 162 4.7 ★ 3 3 0.0% 18 20
360 at Jordan West Open Website Open GBP 122 4.5 ★ 3 26 11.5% 15 20
Strathmore Apartment Homes Open Website Open GBP 226 4.6 ★ 2 3 100.0% 13 19
Wellington Apartments Open Website Open GBP 188 3.2 ★ 2 5 0.0% 16 20
Olde English Village Apartments Open Website Open GBP 44 3.2 ★ 2 0 0% 7 15
Hamlet Apartments Open Website Open GBP 81 3.7 ★ 5 0 0% 9 19
Sierra Pointe Apartments Open Website Open GBP 71 4.3 ★ 3 0 0% 16 20
The Cunningham Apartments Open Website Open GBP 86 4.4 ★ 4 0 0% 16 20
Watermark at Jordan Creek Open Website Open GBP 261 4.4 ★ 2 0 0% 14 20
The Flats Apartments Open Website Open GBP 287 4 ★ 4 0 0% 9 19
BelleMeade Apartments Open Website Open GBP 47 3.8 ★ 4 4 100.0% 16 20
Fountain Terrace Open Website Open GBP 17 4.8 ★ 1 6 0.0% 12 17
The Fountains Apartments Open Website Open GBP 167 4.3 ★ 2 0 0% 18 20
Park 88 Apartments Open Website Open GBP 111 4.3 ★ 1 0 0% 13 18
Bennett Grand Woods Apartments Open Website Open GBP 52 3.5 ★ 2 0 0% 9 17
Meadow Chase Apartments Open Website Open GBP 38 4.1 ★ 1 0 0% 18 20
92West Open Website Open GBP 155 4 ★ 2 0 0% 8 17
PrairieGrass at Jordan Creek Apartments Open Website Open GBP 35 4.3 ★ 1 0 0% 13 19

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