Industry Analysis Report

Chiropractor • Des Moines Iowa

Total Businesses

26 analyzed in detail

Categories

26 different business types

Services

197 unique service offerings

Top Service

15.4% Nerve Pain Treatment

Avg Rating

4.9 ★ average

Total Reviews

6,376 across all businesses
Top 10 Most Common Services
#1
Nerve Pain Treatment
4 businesses (15.4%)
#2
Spinal Decompression
3 businesses (11.5%)
#3
Migraine Pain Relief
3 businesses (11.5%)
#4
Electrical Muscle Stimulation
2 businesses (7.7%)
#5
Massage Therapy
2 businesses (7.7%)
#6
Spinal Adjustment
2 businesses (7.7%)
#7
Chiropractic Adjustment
2 businesses (7.7%)
#8
Corrective Chiropractic Care
2 businesses (7.7%)
#9
Spinal Alignment Therapy
2 businesses (7.7%)
#10
Posture Correction Treatment
2 businesses (7.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 26 businesses reveals critical competitive intelligence for the chiropractor industry in Des Moines Iowa. With 197 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 197 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Athletico Physical Therapy - East Des Moines Open Website Open GBP 395 5 ★ 3 0 0% 1 6
Back In Action Spine and Sport Open Website Open GBP 53 5 ★ 5 0 0% 6 9
Iowa Family Chiropractic Des Moines Open Website Open GBP 300 4.7 ★ 1 0 0% 8 16
Adio Chiropractic Clinic Open Website Open GBP 689 4.9 ★ 1 0 0% 11 15
Central Health Chiropractic Open Website Open GBP 160 5 ★ 8 16 0.0% 7 15
Optimum Chiropractic Des Moines Open Website Open GBP 64 4.8 ★ 3 52 100.0% 1 6
Capital Health Open Website Open GBP 238 4.9 ★ 6 6 0.0% 11 16
Whole Health Chiropractic Wellness Center Open Website Open GBP 95 4.9 ★ 2 3 0.0% 10 17
Iowa Spine and Performance Open Website Open GBP 308 5 ★ 1 8 87.5% 8 15
The Joint Chiropractic Open Website Open GBP 674 4.9 ★ 1 14 100.0% 7 11
Optimum Chiropractic Open Website Open GBP 690 4.9 ★ 3 51 100.0% 6 10
Truth Family Chiropractic Open Website Open GBP 332 4.9 ★ 4 57 100.0% 8 17
Des Moines Chiropractic Center: Jay Penning D.C. Open Website Open GBP 25 5 ★ 1 0 0% 9 20
Des Moines Chiropractic Center Open Website Open GBP 22 5 ★ 1 10 0.0% 9 20
Sexton Chiropractic & Wellness Open Website Open GBP 148 4.7 ★ 5 0 0% 1 5
My Chiro Walk-In Adjustments Open Website Open GBP 148 5 ★ 1 0 0% 4 13
Airport Chiropractic Center Open Website Open GBP 100 5 ★ 2 0 0% 5 11
Chiropractic In Motion Open Website Open GBP 298 5 ★ 3 6 0.0% 10 13
True Roots Chiropractic Open Website Open GBP 359 5 ★ 6 6 83.3% 8 15
Active Care Chiropractic Open Website Open GBP 15 4.9 ★ 2 1 0.0% 7 15
Clement Chiropractic - West Des Moines, IA Open Website Open GBP 125 4.9 ★ 3 9 100.0% 8 11
Complete Wellness Chiropractic Open Website Open GBP 207 5 ★ 2 0 0% 8 20
Chiropractic Health & Wellness Clinic, LLC Open Website Open GBP 285 5 ★ 3 5 100.0% 1 4
Delta Health Open Website Open GBP 350 4.9 ★ 1 0 0% 7 11
HealthSource Chiropractic of West Des Moines Open Website Open GBP 186 4.9 ★ 8 15 0.0% 8 15
Valley Chiropractic Center Open Website Open GBP 110 4.9 ★ 1 4 0.0% 11 14

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