Industry Analysis Report

Insurance Agency • Orem Utah

Total Businesses

24 analyzed in detail

Categories

12 different business types

Services

563 unique service offerings

Top Service

75.0% Auto insurance

Avg Rating

4.7 ★ average

Total Reviews

5,341 across all businesses
Top 10 Most Common Services
#1
Auto insurance
18 businesses (75.0%)
#2
Health insurance
15 businesses (62.5%)
#3
Life insurance
15 businesses (62.5%)
#4
Commercial insurance
12 businesses (50.0%)
#5
General liability insurance
12 businesses (50.0%)
#6
Car Insurance
9 businesses (37.5%)
#7
Renters Insurance
8 businesses (33.3%)
#8
Home Insurance
8 businesses (33.3%)
#9
Disability insurance
8 businesses (33.3%)
#10
Boat & watercraft insurance
7 businesses (29.2%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the insurance agency industry in Orem Utah. With 563 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 563 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Advance Insurance Open Website Open GBP 1319 4.8 ★ 6 121 11.6% 21 21
Bear River Mutual Insurance - Keystone Insurance Services Open Website Open GBP 922 4.9 ★ 8 98 4.1% 19 21
Utah Home and Auto Insurance Open Website Open GBP 204 4.9 ★ 4 3 0.0% 13 21
Brent Thurman - Progressive Car Insurance Agent Open Website Open GBP 45 4.1 ★ 2 113 0.0% 20 21
Nosso Insurance Open Website Open GBP 55 5 ★ 1 6 0.0% 21 21
Best Insurance No Website Open GBP 134 2.8 ★ 1 0 0% 21 21
Jordan Hardy - State Farm Insurance Agent Open Website Open GBP 362 4.9 ★ 5 37 0.0% 21 21
Insurance Of America No Website Open GBP 139 4.4 ★ 1 1 0.0% 20 21
Salmon Insurance LLC Open Website Open GBP 80 4.8 ★ 6 77 0.0% 19 21
Miller & Associates Insurance Advisors Open Website Open GBP 952 5 ★ 4 15 20.0% 20 21
C & W Premier Insurance Agency, Inc. Open Website Open GBP 21 4.8 ★ 10 66 0.0% 21 21
Black Arrow Insurance Open Website Open GBP 81 4.9 ★ 1 6 0.0% 17 21
Englund Insurance Group Open Website Open GBP 143 5 ★ 1 35 0.0% 21 21
Lender Insurance Open Website Open GBP 39 5 ★ 4 64 0.0% 21 21
Auto-Owners Insurance Orem Claims Open Website Open GBP 75 4.4 ★ 1 36 0.0% 20 21
Hill Insurance & Investments LLC Open Website Open GBP 146 4.9 ★ 5 42 0.0% 21 21
Astwood Insurance Open Website Open GBP 76 4.7 ★ 1 18 0.0% 20 21
Caliber Select Insurance Open Website Open GBP 99 4.7 ★ 8 9 0.0% 19 21
Dean Insurance Agency, Inc Open Website Open GBP 12 5 ★ 4 26 0.0% 20 21
Rich Davis: Allstate Insurance Open Website Open GBP 236 4.9 ★ 7 26 100.0% 20 21
Insurance Center Open Website Open GBP 19 4.9 ★ 1 81 0.0% 1 1
Insurance Center Open Website Open GBP 19 4.9 ★ 1 81 0.0% 1 1
Andre Solorzano Agency, Inc. - American Family Insurance Open Website Open GBP 138 4.9 ★ 7 9 0.0% 20 21
Bear River Mutual Agent | Tyler Parcell Open Website Open GBP 25 4.8 ★ 1 27 0.0% 21 21

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