Industry Analysis Report

Assisted living facility • Springfield Massachusetts

Total Businesses

24 analyzed in detail

Categories

9 different business types

Services

86 unique service offerings

Top Service

16.7% Memory Care

Avg Rating

4.2 ★ average

Total Reviews

969 across all businesses
Top 10 Most Common Services
#1
Memory Care
4 businesses (16.7%)
#2
Assisted Living
3 businesses (12.5%)
#3
Rehabilitation
2 businesses (8.3%)
#4
Independent Living
1 businesses (4.2%)
#5
18 acres of beautiful grounds with walking path and views of surrounding areas
1 businesses (4.2%)
#6
3 hand prepared meals per day plus snacks
1 businesses (4.2%)
#7
Barber services
1 businesses (4.2%)
#8
Companionship services
1 businesses (4.2%)
#9
Country store
1 businesses (4.2%)
#10
Discreet urinary incontinence program
1 businesses (4.2%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the assisted living facility industry in Springfield Massachusetts. With 86 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 86 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
The Wellington at Springfield Open Website Open GBP 80 4.2 ★ 1 3 100.0% 4 18
Monastery Heights Senior Living & Memory Care Open Website Open GBP 39 4.7 ★ 3 27 11.1% 5 7
Mason Wright Open Website Open GBP 11 3.9 ★ 1 0 0% 6 17
Loomis Lakeside at Reeds Landing in Springfield Open Website Open GBP 16 3.9 ★ 3 2 100.0% 7 19
Heaven Spring Senior Assisted Living Open Website Open GBP 1 5 ★ 1 9 0.0% 4 9
The Reserve at East Longmeadow Open Website Open GBP 90 4.5 ★ 1 3 0.0% 6 14
East Village Place Open Website Open GBP 82 4.9 ★ 3 0 0% 6 15
Benchmark at Orchard Valley Open Website Open GBP 21 4 ★ 2 1 0.0% 1 8
Heritage Woods Open Website Open GBP 96 4.9 ★ 3 0 0% 4 11
Ruth's House Open Website Open GBP 17 4.2 ★ 1 3 100.0% 5 15
River Mills Assisted Living at Chicopee Falls Open Website Open GBP 23 3.6 ★ 1 0 0% 2 8
Saint Luke's Rest Home Open Website Open GBP 10 2.7 ★ 2 0 0% 6 15
The Arbors at Chicopee Assisted Living and Memory Care Open Website Open GBP 54 4.9 ★ 7 15 0.0% 1 3
The Atrium at Cardinal Drive Open Website Open GBP 40 4.6 ★ 2 1 0.0% 3 10
Holiday Bluebird Estates Open Website Open GBP 62 4.6 ★ 2 0 0% 7 14
Keystone Commons Open Website Open GBP 20 4.6 ★ 3 1 0.0% 0 5
East Longmeadow Memory Care Assisted Living Open Website Open GBP 2 5 ★ 2 0 0% 9 15
Wingate at Springfield No Website Open GBP 12 2.3 ★ 2 8 0.0% 7 15
Glenmeadow Open Website Open GBP 15 4.6 ★ 2 0 0% 5 15
Sixteen Acres Healthcare Center Open Website Open GBP 29 2.6 ★ 1 3 0.0% 7 15
JGS Lifecare Open Website Open GBP 39 3.8 ★ 3 0 0% 5 15
Life Care Center of Wilbraham Open Website Open GBP 156 4.8 ★ 2 8 0.0% 1 8
Armbrook Village Senior Living Open Website Open GBP 17 4.6 ★ 1 5 0.0% 0 0
Chestnut Hill of East Longmeadow Open Website Open GBP 37 3.3 ★ 4 3 0.0% 9 11

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