Industry Analysis Report

Orthodontist • Amarillo Texas

Generated on May 09, 2026

Total Businesses

23 analyzed in detail

Categories

17 different business types

Services

108 unique service offerings

Top Service

17.4% Teeth whitening

Avg Rating

4.8 ★ average

Total Reviews

21,512 across all businesses
Top 10 Most Common Services
#1
Teeth whitening
4 businesses (17.4%)
#2
Dental Implants
3 businesses (13.0%)
#3
4-Hour Smile
3 businesses (13.0%)
#4
Bone Grafting
3 businesses (13.0%)
#5
Impacted Canines
3 businesses (13.0%)
#6
Ceramic Braces
2 businesses (8.7%)
#7
Jaw Surgery
2 businesses (8.7%)
#8
Dental Fillings
2 businesses (8.7%)
#9
Tooth Extractions
2 businesses (8.7%)
#10
Invisalign
2 businesses (8.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the orthodontist industry in Amarillo Texas. With 108 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 108 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Harwell & Cook Orthodontics Open Website Open GBP 726 5 ★ 1 8 100.0% 18 21
Hodges & Hodges Orthodontics Open Website Open GBP 433 5 ★ 1 0 0% 15 21
Sparkman Orthodontics- Amarillo Open Website Open GBP 367 4.9 ★ 1 12 100.0% 15 21
Dental Group Orthodontics - Amarillo Open Website Open GBP 224 4.8 ★ 2 0 0% 16 21
Full Smile Orthodontics Open Website Open GBP 88 4.7 ★ 1 0 0% 15 21
Amarillo Pediatric Dentistry and Orthodontics (APDO) Open Website Open GBP 3212 4.9 ★ 6 0 0% 8 21
Amarillo Pediatric Dentistry & Orthodontics at Town Square (APDO) Open Website Open GBP 743 4.9 ★ 6 0 0% 11 20
Dental Group of Amarillo Open Website Open GBP 4264 4.9 ★ 7 0 0% 5 20
Osborn William S DDS Open Website Open GBP 10 5 ★ 1 0 0% 16 21
Allington Dental & Braces Open Website Open GBP 527 4.2 ★ 5 47 25.5% 19 21
Amarillo Pediatric Dentistry & Orthodontics at 34th (APDO) Open Website Open GBP 300 5 ★ 6 0 0% 18 21
Amarillo Endodontics & Periodontics Open Website Open GBP 957 4.9 ★ 2 1 0.0% 17 21
Panhandle Dental - Amarillo Open Website Open GBP 563 4.9 ★ 1 13 100.0% 17 21
Dental Group of Amarillo Open Website Open GBP 1853 4.9 ★ 7 0 0% 5 20
Full Smile Dental Open Website Open GBP 135 4.9 ★ 8 16 81.2% 8 21
Amarillo Dental Works Open Website Open GBP 769 5 ★ 2 5 0.0% 15 21
Aspen Dental - Amarillo, TX Open Website Open GBP 839 4.2 ★ 10 14 92.9% 13 21
Ingenic Dental Studio Open Website Open GBP 247 4.9 ★ 7 0 0% 10 21
Full Smile Dental Open Website Open GBP 261 4.9 ★ 8 2 100.0% 8 21
Dental Group of Amarillo Open Website Open GBP 2789 4.9 ★ 7 0 0% 5 20
Pendergrass Tyler L DDS Open Website Open GBP 597 5 ★ 1 0 0% 19 21
Amarillo Oral & Maxillofacial Surgery & Dental Implants Open Website Open GBP 804 4.8 ★ 10 7 100.0% 13 21
Amarillo Oral & Maxillofacial Surgery & Dental Implants Open Website Open GBP 804 4.8 ★ 10 7 100.0% 13 21

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