Industry Analysis Report

Funeral Home • Edison New Jersey

Total Businesses

23 analyzed in detail

Categories

9 different business types

Services

56 unique service offerings

Top Service

78.3% Funeral Arrangements

Avg Rating

4.7 ★ average

Total Reviews

879 across all businesses
Top 10 Most Common Services
#1
Funeral Arrangements
18 businesses (78.3%)
#2
Burial Services
15 businesses (65.2%)
#3
Funeral Planning
15 businesses (65.2%)
#4
Cremation Services
14 businesses (60.9%)
#5
Memorial Service
9 businesses (39.1%)
#6
Memorial Services
9 businesses (39.1%)
#7
Cremation Arrangements
3 businesses (13.0%)
#8
Funeral Home
2 businesses (8.7%)
#9
Funerals
2 businesses (8.7%)
#10
Memorial Home
2 businesses (8.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the funeral home industry in Edison New Jersey. With 56 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 56 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Gosselin Funeral Home Open Website Open GBP 40 4.6 ★ 3 18 0.0% 1 8
Boylan Funeral Home Open Website Open GBP 1 5 ★ 1 0 0% 6 7
Goldstein Funeral Chapel Open Website Open GBP 5 4.2 ★ 1 7 0.0% 6 11
Costello Runyon Funeral Home Open Website Open GBP 22 4.7 ★ 1 5 0.0% 3 12
Flynn & Son Funeral Homes Open Website Open GBP 16 4.5 ★ 2 4 0.0% 5 9
Flynn and Son Funeral Homes Open Website Open GBP 4 5 ★ 1 4 0.0% 3 12
All Faiths Cremation Service Open Website Open GBP 45 4.8 ★ 1 4 0.0% 7 10
Jaqui-Kuhn Funeral Home Open Website Open GBP 13 5 ★ 1 4 0.0% 7 10
Anderson Funeral Services Open Website Open GBP 20 4.3 ★ 1 4 0.0% 6 10
Asian Indian Funeral Service The Hindu Funeral Home Open Website Open GBP 58 5 ★ 2 4 0.0% 7 10
McCriskin-Gustafson Home for Funerals Open Website Open GBP 23 4.8 ★ 2 4 0.0% 1 5
Maliszewski Memorial Home Open Website Open GBP 51 4.8 ★ 2 5 0.0% 0 11
Gerity & Chubenko Funeral Home Open Website Open GBP 27 4.7 ★ 1 2 0.0% 3 6
Brunswick Memorial Home Open Website Open GBP 239 5 ★ 5 12 0.0% 2 5
Boylan Funeral Home Open Website Open GBP 2 3.5 ★ 1 5 0.0% 6 7
Costello-Greiner Funeral Home Open Website Open GBP 15 4.5 ★ 3 3 0.0% 3 6
Memorial Funeral Home Open Website Open GBP 64 4.9 ★ 1 4 0.0% 1 3
Costello-Runyon Funeral Home Open Website Open GBP 9 5 ★ 1 5 0.0% 4 6
Raritan Bay Funeral Service Open Website Open GBP 36 5 ★ 1 7 71.4% 0 2
Brown's Funeral Home Inc Open Website Open GBP 24 4.8 ★ 1 3 0.0% 2 2
Selover Funeral Home is now Gleason Funeral Home of North Brunswick Open Website Open GBP 11 4.1 ★ 1 5 0.0% 5 10
Rezem Funeral Home Open Website Open GBP 139 4.9 ★ 8 23 0.0% 2 5
Spotswood Funeral Home Open Website Open GBP 15 4.7 ★ 4 4 0.0% 2 3

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