Industry Analysis Report

Personal Injury Lawyer • Salt Lake City Utah

Total Businesses

23 analyzed in detail

Categories

13 different business types

Services

1227 unique service offerings

Top Service

60.9% Wrongful death litig...

Avg Rating

4.9 ★ average

Total Reviews

8,900 across all businesses
Top 10 Most Common Services
#1
Wrongful death litigation
14 businesses (60.9%)
#2
Truck accident litigation
13 businesses (56.5%)
#3
Auto accident litigation
12 businesses (52.2%)
#4
Dog bite injury litigation
12 businesses (52.2%)
#5
Motorcycle accident litigation
12 businesses (52.2%)
#6
Personal Injury Cases
12 businesses (52.2%)
#7
Personal Injury Lawyers
12 businesses (52.2%)
#8
Catastrophic injury litigation
11 businesses (47.8%)
#9
Motorist insurance claims litigation
11 businesses (47.8%)
#10
Pedestrian accident litigation
11 businesses (47.8%)
Industry Insights & Competitive Analysis
Quick Snap Report
Get Quick Snap $27

For just $27, get a quick analysis comparing your Google Business Profile services with your website to see if they're aligned correctly. Perfect for testing before investing in larger reports. Usually delivered within a few hours, but always less than 24 hours in your email.

Website Guru Report
Get Website Guru Report

If you want to know what your competitors are doing with their website only, this will give you all of what your competitors are doing with their websites and provide a solution that you can add to your website to build up the things you are missing very quickly without rebuilding your website or paying a monthly cost for SEO.

LPRAudit.com Report
Get LPR Audit Report

Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the personal injury lawyer industry in Salt Lake City Utah. With 1227 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 1227 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Parker & McConkie Personal Injury Lawyers Salt Lake City Open Website Open GBP 147 5 ★ 3 14 100.0% 16 17
Salt Lake Injury Law - Car Accident Attorney Open Website Open GBP 251 4.9 ★ 5 50 100.0% 3 20
McMinn Personal Injury Lawyers Salt Lake City Open Website Open GBP 59 4.9 ★ 6 72 0.0% 13 17
Craig Swapp & Associates Open Website Open GBP 928 4.9 ★ 5 26 42.3% 14 17
Monge & Associates Injury and Accident Attorneys Open Website Open GBP 160 4.9 ★ 4 82 53.7% 14 17
Salt Lake City Personal Injury Lawyers Good Guys Injury Law Open Website Open GBP 170 5 ★ 7 275 6.9% 14 17
Rasmussen & Miner Open Website Open GBP 63 4.7 ★ 5 31 0.0% 13 16
Swenson & Shelley Law - Salt Lake City Accident & Injury Lawyers Open Website Open GBP 24 5 ★ 5 276 99.6% 3 18
Siegfried & Jensen Open Website Open GBP 192 4.9 ★ 1 38 10.5% 2 5
Lance Bingham Utah Personal Injury Lawyers - Salt Lake City Office Open Website Open GBP 145 4.9 ★ 5 199 0.0% 14 17
Robert J. DeBry & Associates Open Website Open GBP 707 4.8 ★ 5 56 25.0% 14 17
Siegfried & Jensen Open Website Open GBP 2168 4.8 ★ 1 19 94.7% 2 5
Handy & Handy Attorneys At Law Open Website Open GBP 312 4.9 ★ 1 118 0.0% 3 18
Morgan & Morgan Open Website Open GBP 501 4.7 ★ 4 211 0.0% 14 17
Cutt Kendell & Olson Open Website Open GBP 196 4.9 ★ 1 36 0.0% 14 17
Law Tigers Motorcycle Accident Lawyers - Salt Lake City Open Website Open GBP 117 4.9 ★ 1 5 0.0% 14 17
The Advocates Injury Attorneys Open Website Open GBP 76 4.9 ★ 7 77 0.0% 2 4
William Enoch Andrews Injury Lawyer, PC Open Website Open GBP 47 4.7 ★ 5 14 0.0% 14 17
Younker Hyde Macfarlane, PLLC Open Website Open GBP 113 4.5 ★ 6 16 100.0% 14 17
The Advocates Injury Attorneys Open Website Open GBP 1308 4.8 ★ 4 100 1.0% 2 4
Parker & McConkie Personal Injury Lawyers Midvale Open Website Open GBP 605 5 ★ 6 61 23.0% 1 3
Taylor Law Open Website Open GBP 261 4.9 ★ 1 13 30.8% 1 3
Fielding Law Accident Attorneys Open Website Open GBP 350 4.8 ★ 3 76 9.2% 3 7

🔓 Learn More at LPRAudit.com

Get the data for your company with the Full LPRAudit.com Report and tools, the Website Guru Report, or the basic Comparing your services on your Google Business with your Website only in our Quick Snapshot report.

Learn More →