Industry Analysis Report

Tanning salon • Nashville Tennessee

Generated on May 11, 2026

Total Businesses

23 analyzed in detail

Categories

15 different business types

Services

446 unique service offerings

Top Service

52.2% Tanning

Avg Rating

4.6 ★ average

Total Reviews

3,776 across all businesses
Top 10 Most Common Services
#1
Tanning
12 businesses (52.2%)
#2
Anti-Aging
9 businesses (39.1%)
#3
Beds Spray Tanning
9 businesses (39.1%)
#4
Red light therapy
8 businesses (34.8%)
#5
Customized Airbrush Tan
8 businesses (34.8%)
#6
Skin Rejuvenation
8 businesses (34.8%)
#7
Spray Tanning Products
8 businesses (34.8%)
#8
Tanning Options
8 businesses (34.8%)
#9
Teeth Whitening
8 businesses (34.8%)
#10
Spray tanning
8 businesses (34.8%)
Industry Insights & Competitive Analysis
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the tanning salon industry in Nashville Tennessee. With 446 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 446 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Sun Tan City Open Website Open GBP 154 3.8 ★ 1 29 0.0% 0 0
Pure Glow Open Website Open GBP 105 5 ★ 1 0 0% 7 10
Bodyglow Mobile Spray Tan Open Website Open GBP 485 5 ★ 1 5 80.0% 3 7
Bellevue Tanning & Wellness Open Website Open GBP 57 4.6 ★ 3 37 0.0% 1 2
Sun Tan City Open Website Open GBP 71 4.3 ★ 1 12 0.0% 0 0
Healthy Glow Spray Tans Open Website Open GBP 74 5 ★ 1 28 7.1% 1 5
Beettan Nash Spray Tans Open Website Open GBP 45 5 ★ 1 12 0.0% 6 9
Exotica Airbrush Tanning Open Website Open GBP 1031 5 ★ 2 36 13.9% 1 1
Solarium TanSpa Open Website Open GBP 81 4.8 ★ 1 19 26.3% 1 1
Sun Tan City Open Website Open GBP 54 4.3 ★ 1 26 0.0% 0 0
Sun Tan City Open Website Open GBP 78 4.2 ★ 1 11 0.0% 0 0
Sun Tan City Open Website Open GBP 63 3.6 ★ 1 27 0.0% 0 0
Sun Tan City Open Website Open GBP 198 4.4 ★ 1 29 0.0% 0 0
TANnessee Airbrush Tanning Studio & Nail Salon of Cool Springs Open Website Open GBP 139 5 ★ 2 24 4.2% 1 1
Sun Tan City Open Website Open GBP 133 4.2 ★ 1 29 0.0% 0 0
Anastacia Aesthetics Open Website Open GBP 101 4.9 ★ 7 35 0.0% 6 9
Organic Bronze Bar - Brentwood Open Website Open GBP 120 5 ★ 1 17 0.0% 0 1
Honey Mobile Tanning No Website Open GBP 8 3.3 ★ 1 4 0.0% 8 10
One10 Beauty House Open Website Open GBP 322 4.9 ★ 6 122 0.0% 7 9
Ashland City Video & Tan No Website Open GBP 81 4.9 ★ 1 0 0% 0 0
Sun Tan City Open Website Open GBP 69 4.6 ★ 1 29 0.0% 0 0
Wax Nashville Open Website Open GBP 215 4.8 ★ 6 50 0.0% 4 8
BBC Nashville Open Website Open GBP 92 4.8 ★ 3 109 0.0% 7 9

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