Industry Analysis Report

Veterinarian • Las Cruces New Mexico

Generated on May 08, 2026

Total Businesses

24 analyzed in detail

Categories

19 different business types

Services

298 unique service offerings

Top Service

25.0% Surgical Procedures

Avg Rating

4.3 ★ average

Total Reviews

4,283 across all businesses
Top 10 Most Common Services
#1
Surgical Procedures
6 businesses (25.0%)
#2
Pet Insurance
6 businesses (25.0%)
#3
Preventative Care
5 businesses (20.8%)
#4
Emergency & Urgent Care
4 businesses (16.7%)
#5
Internal Medicine
4 businesses (16.7%)
#6
Canine Rehabilitation
4 businesses (16.7%)
#7
General Medicine And Surgery
4 businesses (16.7%)
#8
Online Pharmacy
3 businesses (12.5%)
#9
Compassionate Care
3 businesses (12.5%)
#10
Full Physical Exam
3 businesses (12.5%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the veterinarian industry in Las Cruces New Mexico. With 298 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 298 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Animal Hospital of Las Cruces Open Website Open GBP 667 4.5 ★ 4 0 0% 12 22
Jornada Veterinary Clinic, A Thrive Pet Healthcare Partner Open Website Open GBP 419 4.4 ★ 4 39 0.0% 3 21
East Lohman Veterinary Clinic, LLC Open Website Open GBP 403 4.6 ★ 1 29 0.0% 18 20
Dr. Kyle Schumacher Open Website Open GBP 521 4.7 ★ 1 75 0.0% 16 21
Calista Animal Hospital Open Website Open GBP 875 4.5 ★ 2 29 0.0% 15 20
Arroyo Veterinary Clinic Open Website Open GBP 427 4.7 ★ 3 33 0.0% 16 20
Schumacher Veterinary Clinic Open Website Open GBP 133 4.4 ★ 1 49 0.0% 16 21
Zia Vet Clinic (Zia Mobile Vet) Open Website Open GBP 125 4.7 ★ 1 13 0.0% 2 8
Pet Dr. 911 Pet Urgent Care Open Website Open GBP 53 4.1 ★ 1 0 0% 17 22
William J Schumacher & Associates No Website Open GBP 128 4.3 ★ 1 29 0.0% 16 21
Dr. Deborah Cook Open Website Open GBP 16 3.7 ★ 1 14 0.0% 18 20
CodaPet - At Home Pet Euthanasia in Las Cruces Open Website Open GBP 37 5 ★ 4 15 0.0% 0 0
Gift of Goodbye Open Website Open GBP 8 4.5 ★ 1 14 0.0% 13 20
Jones Melissa a DVM Open Website Open GBP 4 4 ★ 1 16 0.0% 16 20
Chamness Gray Julie DVM No Website Open GBP 2 5 ★ 1 0 0% 16 20
Las Cruces Vet Center Open Website Open GBP 8 4.1 ★ 3 0 0% 12 22
Short Lauren DVM Open Website Open GBP 12 4.2 ★ 1 10 0.0% 2 14
Ross Jamie N DVM Open Website Open GBP 3 2.3 ★ 1 16 0.0% 18 20
Spay Neuter Action Program (SNAP) Open Website Open GBP 111 4.6 ★ 1 0 0% 13 22
Animal Haven Lodge & Suites Open Website Open GBP 139 4.4 ★ 4 22 0.0% 8 22
Doña Ana County Humane Society Open Website Open GBP 43 3.9 ★ 1 0 0% 19 22
Mesilla Valley Pet Open Website Open GBP 108 4.2 ★ 6 41 0.0% 12 20
Desert Paws Open Website Open GBP 27 4.8 ★ 1 0 0% 18 21
ARGUS PET CENTER No Website Open GBP 14 4.1 ★ 1 0 0% 16 21

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