Industry Analysis Report

Locksmith • Worcester Massachusetts

Generated on May 09, 2026

Total Businesses

22 analyzed in detail

Categories

24 different business types

Services

1098 unique service offerings

Top Service

40.9% Car key copying

Avg Rating

4.4 ★ average

Total Reviews

2,383 across all businesses
Top 10 Most Common Services
#1
Car key copying
9 businesses (40.9%)
#2
Commercial Locksmith
9 businesses (40.9%)
#3
Emergency Locksmith
9 businesses (40.9%)
#4
Car digital & remote key reprogramming
8 businesses (36.4%)
#5
Repair hardware
8 businesses (36.4%)
#6
Residential Locksmith
8 businesses (36.4%)
#7
Lock Repair
8 businesses (36.4%)
#8
Car lockouts
7 businesses (31.8%)
#9
Lock rekeying
7 businesses (31.8%)
#10
Lock Installation
7 businesses (31.8%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 22 businesses reveals critical competitive intelligence for the locksmith industry in Worcester Massachusetts. With 1098 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 1098 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Premiere Locksmith Open Website Open GBP 58 4.4 ★ 4 69 0.0% 12 15
Caola Locksmiths No Website Open GBP 113 4.5 ★ 2 12 0.0% 11 14
Joseph's Lock & Safe Co Open Website Open GBP 74 4.7 ★ 3 2 0.0% 13 14
Alans Locksmith Co. Inc. Open Website Open GBP 63 4.5 ★ 1 18 0.0% 13 14
Jerry's Hardware & Car Keys Open Website Open GBP 170 4.8 ★ 5 31 0.0% 1 7
Worcester Mobile Lock & Key Open Website Open GBP 62 4.8 ★ 1 18 0.0% 1 9
KeyMe Locksmiths Open Website Open GBP 7 4.4 ★ 1 29 100.0% 1 5
KeyMe Locksmiths Open Website Open GBP 28 4.5 ★ 1 29 100.0% 1 5
KeyMe Locksmiths Open Website Open GBP 15 4.2 ★ 1 29 100.0% 1 5
Your Locksmith 24/7 Open Website Open GBP 582 4.9 ★ 3 561 0.5% 0 0
Your Local Locksmith Open Website Open GBP 775 4.9 ★ 3 412 0.7% 0 0
KeyMe Locksmiths Open Website Open GBP 1 5 ★ 1 0 0% 1 5
KeyMe Locksmiths Open Website Open GBP 2 3 ★ 1 29 100.0% 1 5
KeyMe Locksmiths Open Website Open GBP 9 2.2 ★ 1 29 100.0% 1 5
Grafton Square True Value Hardware Open Website Open GBP 84 4.6 ★ 10 15 0.0% 12 14
Affordable Mobile Locksmith No Website Open GBP 85 4.9 ★ 3 11 100.0% 0 0
Rocky's Ace Hardware Open Website Open GBP 192 4.4 ★ 5 0 0% 12 14
Minute Key Open Website Open GBP 8 3 ★ 1 9 66.7% 8 15
KeyMe Locksmiths Open Website Open GBP 1 5 ★ 1 0 0% 1 5
Key Center at The Home Depot Open Website Open GBP 2 0 0% 9 15
Bedford Lock and Key/key4 cars, Locksmiths in Massachusetts Open Website Open GBP 53 4 ★ 5 78 0.0% 0 0
Secure Signal Systems INC Open Website Open GBP 1 5 ★ 6 9 0.0% 0 0

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