Industry Analysis Report

Ophthalmologist • Ames Iowa

Total Businesses

24 analyzed in detail

Categories

24 different business types

Services

16 unique service offerings

Top Service

8.3% Cataracts

Avg Rating

4.8 ★ average

Total Reviews

3,141 across all businesses
Top 10 Most Common Services
#1
Cataracts
2 businesses (8.3%)
#2
Glaucoma
2 businesses (8.3%)
#3
Cornea Disease
1 businesses (4.2%)
#4
LASIK Consultation
1 businesses (4.2%)
#5
Retina Disease
1 businesses (4.2%)
#6
Children's Eye Exams
1 businesses (4.2%)
#7
Children’s Vision Care
1 businesses (4.2%)
#8
Contact Lens Services
1 businesses (4.2%)
#9
Contact Lenses
1 businesses (4.2%)
#10
Diabetic Eye Exams
1 businesses (4.2%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the ophthalmologist industry in Ames Iowa. With 16 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 16 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
McFarland Eye Center - Duff Avenue Open Website Open GBP 311 4.9 ★ 3 0 0% 17 23
Wolfe Eye Clinic Open Website Open GBP 625 4.8 ★ 5 5 100.0% 14 23
McFarland Eye Center - West Ames Open Website Open GBP 236 4.9 ★ 5 0 0% 11 23
McFarland Eye Center - South Ames Open Website Open GBP 73 5 ★ 4 0 0% 7 23
Ames Eye Care Open Website Open GBP 165 4.4 ★ 4 12 50.0% 20 23
Steven O. Anderson, MD No Website Open GBP 128 4.9 ★ 2 0 0% 14 23
Joy Carroll, MD Open Website Open GBP 38 5 ★ 1 0 0% 17 23
Nicolas Hamouche, MD Open Website Open GBP 30 4.9 ★ 1 0 0% 17 23
Nicole Morrow, MD Open Website Open GBP 55 4.9 ★ 1 0 0% 17 23
Ames Vision Center Open Website Open GBP 35 4.3 ★ 6 0 0% 14 23
Tracy Kangas, MD Open Website Open GBP 21 5 ★ 1 0 0% 17 23
Linda Lehman, MD Open Website Open GBP 3 5 ★ 1 0 0% 17 23
Pearle Vision Open Website Open GBP 78 4.3 ★ 5 0 0% 15 23
Louis J. Scallon, M.D. Open Website Open GBP 2 5 ★ 1 0 0% 14 23
Daniel Koenig, OD Open Website Open GBP 22 4.8 ★ 1 0 0% 11 23
Eye Works Open Website Open GBP 11 5 ★ 2 1 0.0% 14 23
Eyemart Optical Outlet - Ames Open Website Open GBP 188 4.7 ★ 4 0 0% 23 23
Lesley Olswing, OD Open Website Open GBP 19 5 ★ 1 0 0% 7 23
McFarland Clinic - West Ames Office Open Website Open GBP 288 4.6 ★ 7 0 0% 11 23
Wolfe Eye Clinic: Alliman Kyle MD Open Website Open GBP 1 5 ★ 1 0 0% 14 23
Phaedra Lipsey, OD Open Website Open GBP 25 5 ★ 1 0 0% 7 23
EyeCare Partners, P.C. Open Website Open GBP 6 3.7 ★ 1 0 0% 18 23
Dr. Dean M. Harms, MD Open Website Open GBP 1 0 0% 14 23
McFarland Clinic - 1215 Duff Avenue Office Open Website Open GBP 781 4.6 ★ 10 0 0% 20 23

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