Industry Analysis Report

Water & Fire Restoration • Naperville Illinois

Generated on May 07, 2026

Total Businesses

24 analyzed in detail

Categories

15 different business types

Services

747 unique service offerings

Top Service

58.3% Water damage-related...

Avg Rating

4.8 ★ average

Total Reviews

2,356 across all businesses
Top 10 Most Common Services
#1
Water damage-related cleanup & repair
14 businesses (58.3%)
#2
Sewage cleanup
14 businesses (58.3%)
#3
Fire damage cleanup & repair
13 businesses (54.2%)
#4
Burst Pipes
13 businesses (54.2%)
#5
Water Damage Restoration
12 businesses (50.0%)
#6
Flood cleanup
11 businesses (45.8%)
#7
Mold remediation
11 businesses (45.8%)
#8
Water damage-related mold removal
11 businesses (45.8%)
#9
Antimicrobial Treatments
11 businesses (45.8%)
#10
Water Extraction
10 businesses (41.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the water & fire restoration industry in Naperville Illinois. With 747 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 747 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
RestoPros of Chicagoland West Open Website Open GBP 69 5 ★ 3 48 89.6% 3 4
PuroClean of Naperville Open Website Open GBP 23 5 ★ 2 31 16.1% 3 6
Apex Water & Fire Restoration No Website Open GBP 11 5 ★ 3 0 0% 2 4
Allpro Flood & Fire Restoration Open Website Open GBP 8 5 ★ 1 46 0.0% 2 6
SERVPRO of Naperville Open Website Open GBP 9 3.7 ★ 9 209 100.0% 2 6
Bewise Master, Inc Open Website Open GBP 42 5 ★ 2 74 0.0% 4 7
Rock Bottom Recovery & Restoration Open Website Open GBP 28 5 ★ 3 13 0.0% 2 5
Parkside Restoration Open Website Open GBP 237 4.9 ★ 3 63 55.6% 4 4
ATI Restoration Open Website Open GBP 65 4.4 ★ 3 35 0.0% 3 6
ServiceMaster Restoration Services Open Website Open GBP 60 4.9 ★ 2 182 13.2% 2 2
Hydro Shield Open Website Open GBP 189 5 ★ 1 34 0.0% 0 0
SERVPRO of Plainfield, Shorewood, Naperville South Open Website Open GBP 119 5 ★ 9 209 100.0% 0 0
Unlimited Fire Restoration Open Website Open GBP 88 4.4 ★ 1 54 0.0% 2 3
Total Restore Water and Fire Open Website Open GBP 39 5 ★ 3 38 0.0% 0 0
Disaster Solution - Illinois Restoration Services Open Website Open GBP 5 4.8 ★ 6 21 0.0% 2 4
STOP Restoration Services of Chicago West IL Open Website Open GBP 48 4.8 ★ 2 81 4.9% 0 5
PuroClean of Romeoville Open Website Open GBP 26 4.5 ★ 2 19 0.0% 4 5
SERVPRO of Lockport/ Lemont/ Homer Glen Open Website Open GBP 84 5 ★ 8 187 100.0% 2 5
Rinomia Water Damage Open Website Open GBP 2 5 ★ 1 42 2.4% 1 8
RestoPros of Joliet Open Website Open GBP 3 5 ★ 1 5 100.0% 2 4
SERVPRO of Wheaton/Glen Ellyn/Lisle Open Website Open GBP 62 4.5 ★ 10 209 100.0% 1 1
SERVPRO of Wheaton/Glen Ellyn/Lisle Open Website Open GBP 62 4.5 ★ 10 209 100.0% 1 1
Excel Fire And Water Damage Restoration Services Open Website Open GBP 756 5 ★ 5 30 20.0% 0 0
Restore Construction Open Website Open GBP 321 4.6 ★ 4 62 56.5% 0 0

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