Industry Analysis Report

Counselor • Springfield Missouri

Generated on May 08, 2026

Total Businesses

23 analyzed in detail

Categories

17 different business types

Services

84 unique service offerings

Top Service

17.4% Couples Counseling

Avg Rating

4.6 ★ average

Total Reviews

707 across all businesses
Top 10 Most Common Services
#1
Couples Counseling
4 businesses (17.4%)
#2
Individual Therapy
4 businesses (17.4%)
#3
Play Therapy
3 businesses (13.0%)
#4
Individual Counseling
3 businesses (13.0%)
#5
Therapy
2 businesses (8.7%)
#6
EMDR Therapy
2 businesses (8.7%)
#7
Counseling
2 businesses (8.7%)
#8
Marriage Counseling
2 businesses (8.7%)
#9
Trauma therapy
2 businesses (8.7%)
#10
Psychological Evaluation
2 businesses (8.7%)
Industry Insights & Competitive Analysis
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Why This Data is Important for Your Business

This comprehensive analysis of 23 businesses reveals critical competitive intelligence for the counselor industry in Springfield Missouri. With 84 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 84 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Counseling Solutions of the Ozarks, LLC Open Website Open GBP 127 4.9 ★ 3 0 0% 20 22
Beyond Healing Counseling Center Open Website Open GBP 73 4.8 ★ 3 9 0.0% 16 21
Springfield Counseling Center Open Website Open GBP 4 5 ★ 4 1 100.0% 16 20
Thriveworks Counseling & Therapy Springfield Open Website Open GBP 11 4.2 ★ 8 0 0% 12 22
Queen City Biblical Counseling Open Website Open GBP 34 5 ★ 1 0 0% 18 22
Synergy Counseling Center Open Website Open GBP 32 4.5 ★ 1 0 0% 8 18
Betty & Bobby Allison Ozarks Counseling Center Open Website Open GBP 42 3.7 ★ 1 0 0% 17 22
Counseling Group of the Ozarks Open Website Open GBP 16 3.8 ★ 3 0 0% 21 22
Acceptance Counseling Associates Open Website Open GBP 5 5 ★ 1 34 94.1% 20 22
The Living Room Therapy and Wellness Center Open Website Open GBP 75 4.9 ★ 9 17 0.0% 17 22
McGuire Christian Counseling Open Website Open GBP 55 4.2 ★ 4 5 0.0% 4 19
Christian Counseling Center Open Website Open GBP 16 4.3 ★ 5 0 0% 20 22
Psych Associates Open Website Open GBP 60 4.8 ★ 8 10 80.0% 10 22
Family Enrichment Project Open Website Open GBP 23 4.5 ★ 1 17 0.0% 19 22
Dr. Mark Bradford Open Website Open GBP 89 4.8 ★ 1 0 0% 17 21
The Green Room Counseling Services Open Website Open GBP 9 5 ★ 1 0 0% 16 20
Gateway Counseling Center Open Website Open GBP 7 4.4 ★ 2 0 0% 21 22
Hope Source Counseling LLC Open Website Open GBP 2 5 ★ 2 0 0% 13 22
Seeds of Hope Counseling Open Website Open GBP 4 5 ★ 1 3 0.0% 10 22
Truth and Counsel, Open Website Open GBP 9 5 ★ 1 0 0% 17 22
Coral Counseling Center LLC Open Website Open GBP 6 3.2 ★ 2 4 100.0% 16 21
Ozark Psychological & Counseling Associates Open Website Open GBP 6 3.7 ★ 4 2 50.0% 21 22
Orchid Counseling Services, LLC Open Website Open GBP 2 5 ★ 1 0 0% 17 22

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