Industry Analysis Report

Rental Agency • Marshalltown Iowa

Generated on May 09, 2026

Total Businesses

24 analyzed in detail

Categories

23 different business types

Services

23 unique service offerings

Top Service

8.3% Multiple Listing Ser...

Avg Rating

4.2 ★ average

Total Reviews

622 across all businesses
Top 10 Most Common Services
#1
Multiple Listing Service
2 businesses (8.3%)
#2
Property Search
2 businesses (8.3%)
#3
Apartment
1 businesses (4.2%)
#4
Apartments
1 businesses (4.2%)
#5
Rentals
1 businesses (4.2%)
#6
Commercial Real Estate
1 businesses (4.2%)
#7
Home Valuation
1 businesses (4.2%)
#8
Listing Service
1 businesses (4.2%)
#9
We offer outstanding customer service
1 businesses (4.2%)
#10
residential and commercial
1 businesses (4.2%)
Industry Insights & Competitive Analysis
Quick Snap Report
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Website Guru Report
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LPRAudit.com Report
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Get 60 local competitors and 50 national ones, compiling all the best of the best and giving you a blueprint and tools to fix your listing and website.

Highlight: This is to fix both your Google Profile and your Website, the most robust solution.

Why This Data is Important for Your Business

This comprehensive analysis of 24 businesses reveals critical competitive intelligence for the rental agency industry in Marshalltown Iowa. With 23 unique services identified across the market, businesses are likely missing significant service opportunities. Google's AI algorithms and customers actively scan business profiles comparing service descriptions, categories, and completeness. Businesses that strategically expand their service descriptions and fill market gaps will dominate local search results and customer acquisition.

We're showing you the top 10 most common services your competitors are using. With 23 total unique services discovered across all competitors, how many is your company missing? Did you know that each time your Google profile loads, Google and AI systems can see your categories, services, and descriptions? This is why making sure you put in the most important services with properly written descriptions is crucial to make your Google profile better than your competition.

This is the basics—not anything special—but as you can see, almost all of the companies on this list are in need of help fixing this problem. We have three options that can help:

It's your choice—we know that this quick industry report has opened your eyes to the problem. Get one of the reports and fix the problem.

How to Read This Report

The Business Comparison Table below shows your competitors and their Google Business Profile optimization levels. Use the service checkmarks to see which competitors offer similar services to you, and pay attention to the "% Descriptions" column—businesses with higher percentages are more likely to rank better in Google searches.

Key Competitive Analysis Points:

  • Compare your total number of services vs the highest competitor - the gap shows missed opportunities
  • Identify which services your top competitors are targeting that you might be missing
  • Look for patterns in service offerings across successful competitors
  • Focus on services with checkmarks across multiple high-performing businesses
Business Comparison Table
Company Name Website Open GBP Reviews Rating # Categories # Services % Descriptions 1 2 3 4 5 6 7 8 9 10 3mi Competitors 5mi Competitors
Home Rental Center & Sales Co Open Website Open GBP 71 4.2 ★ 2 0 0% 23 23
Hansen Rental Open Website Open GBP 6 3.3 ★ 7 0 0% 23 23
AAA apartment Rentals No Website Open GBP 2 3 0.0% 23 23
Southern Hills Apartments Open Website Open GBP 12 3.9 ★ 4 0 0% 22 23
1st Rate Real Estate Open Website Open GBP 81 4.5 ★ 2 1 0.0% 23 23
Marshalltown Lofts Open Website Open GBP 26 4.4 ★ 1 0 0% 22 23
Legacy Real Estate Open Website Open GBP 39 5 ★ 1 3 0.0% 23 23
Premier Real Estate Open Website Open GBP 48 4.9 ★ 2 4 0.0% 23 23
The Polley Real Estate Team, Century 21 Signature Real Estate Open Website Open GBP 75 4.9 ★ 1 5 0.0% 23 23
Rent Assistance Program Open Website Open GBP 5 4.8 ★ 1 0 0% 22 23
Marshalltown Sundance Apartments Open Website Open GBP 5 2.4 ★ 1 0 0% 23 23
New Horizons Realty Open Website Open GBP 24 4.5 ★ 1 0 0% 23 23
East Olive Apartments No Website Open GBP 4 0 0% 23 23
Woodland Creek Inc No Website Open GBP 4 5 ★ 1 0 0% 23 23
Marshalltown Rental Inspection Open Website Open GBP 1 0 0% 22 23
Sunset Village MHC LLC Open Website Open GBP 82 3.8 ★ 1 1 100.0% 19 23
Brecken Place Open Website Open GBP 2 3 ★ 1 0 0% 23 23
V & V Storage At Home Rental Center No Website Open GBP 1 5 ★ 1 0 0% 23 23
River Oaks IHA Partnership No Website Open GBP 3 3.3 ★ 1 0 0% 20 23
Arona Home Essentials Marshalltown Open Website Open GBP 120 3.9 ★ 7 0 0% 22 23
No Limits Real Estate No Website Open GBP 1 5 ★ 1 8 0.0% 23 23
Lincoln Towers Apartments Open Website Open GBP 3 3.7 ★ 1 0 0% 23 23
Marshalltown Self Storage Open Website Open GBP 8 5 ★ 1 0 0% 23 23
Edgebrook Park Apartments Open Website Open GBP 6 4.7 ★ 1 0 0% 23 23

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